Exam 3: Ebusiness: Electronic Business Value

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Cybermediation refers to the creation of new kinds of intermediaries that simply could not have existed before the advent of ebusiness, including comparison-shopping sites such as Kelkoo and bank account aggregation services such as Citibank.

(True/False)
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A search engine is website software that finds other pages based on keyword matching similar to Google.

(True/False)
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What is the ability of an organization to tailor its products or services to the customers' specifications?

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Universal resource locator (URL)contains the address of a file or resource on the web such as www.apple.com or www.microsoft.com.

(True/False)
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Internet Corporation for Assigned Names and Numbers (ICANN)is an international community that develops open standards to ensure the long-term growth of the Web.

(True/False)
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At a local marketing firm, Steve is the lead Web developer and is responsible for working with customers on their Web designs, development, and graphics. Which of the following would be a critical skill Steve must have to be able to perform his job?

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Many industries have been forced to change due to technology advances. Which of the below industries has felt the lowest amount of economic impact from ebusiness?

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Social bookmarking allows users to share, organize, search, and manage bookmarks.

(True/False)
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Pay-per-conversion generates revenue each time a website visitor is converted to a customer.

(True/False)
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Which of the below statements is correct?

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Search engine optimization are keywords that advertisers choose to pay for and appear as sponsored links on the Google results pages.

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Twitter is an example of a ________.

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Hypertext markup language (HTML)links documents, allowing users to move from one to another simply by clicking on a hot spot or link.

(True/False)
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A social bookmark is a locally stored URL or the address of a file or Internet page saved as a shortcut.

(True/False)
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HTML 5 is the current version of HTML that delivers everything from animation to graphics and music to movies; it can also be used to build complicated web applications and works across platforms, including a PC, tablet, smartphone, or smart TV.

(True/False)
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HTML 3 is the current version of HTML that delivers everything from animation to graphics and music to movies; it can also be used to build complicated web applications and works across platforms, including a PC, tablet, smartphone, or smart TV.

(True/False)
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Many websites use ________ to constantly feed news to consumers instead of having the consumer search for the news.

(Multiple Choice)
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The Innovator's Dilemma suggests that established companies can take advantage of ________ without hindering existing relationships with customers, partners, and stakeholders.

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Instant messaging converts an audio broadcast to a digital music player.

(True/False)
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Who is a cyborg anthropologist?

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