Exam 3: Ebusiness: Electronic Business Value

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Social tagging describes the collaborative activity of marking shared online content with keywords or tags as a way to organize it for future navigation, filtering, or search.

(True/False)
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Copyright laws protect collaborative websites like blogs and wikis allowing users to reuse material freely and easily.

(True/False)
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Mass customization occurs when a company knows enough about a customer's likes and dislikes that it can fashion offers more likely to appeal to that person, say by tailoring its website to individuals or groups based on profile information, demographics, or prior transactions.

(True/False)
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The three Business 2.0 communication and collaboration tools a business can use to harness the power of people include blogs, wikis, and mashups.

(True/False)
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An ebusiness model is a plan that details how a company creates, delivers, and generates revenues.

(True/False)
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Which of the following terms implies that organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction?

(Multiple Choice)
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Bonnie Flat is a real estate agent who specializes in the luxury home market in the Seattle, WA area. Bonnie is highly-technical and uses many types of online marketing techniques to increase business. One of most successful online marketing techniques is to place a box along the top of real estate websites and luxury custom furniture websites. What type of marketing technique is Bonnie using?

(Multiple Choice)
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What converts an audio broadcast to a digital music player?

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Which of the below is not a characteristic of Business 2.0?

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Universities were among some of the first users of the Internet. What was the Internet first called?

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A selfie is a magazine published only in electronic form on a computer network.

(True/False)
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What is the Internet protocol web browsers use to request and display web pages using universal resource locators?

(Multiple Choice)
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What is a remote-controlled, wheeled device with a display to enable video chat and videoconferencing?

(Multiple Choice)
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Open source is any proprietary software licensed under exclusive legal right of the copyright holder.

(True/False)
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A click-and-motor business operates on the Internet only without a physical store.

(True/False)
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What evaluates variables that search engines use to determine where a URL appears on the list of search results?

(Multiple Choice)
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Tacit knowledge consists of anything that can be documented, archived, and codified, often with the help of MIS. Examples of tacit knowledge are assets such as patents, trademarks, business plans, marketing research, and customer lists.

(True/False)
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A hashtag is a self-photograph placed on a social media website.

(True/False)
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What is a service that enables instant or real-time communication between people?

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The Internet marketplace is free of most forms of traditional sales tax.

(True/False)
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