Question 1

Which of the following is a subscription-based retailer using predictive marketing and Big Data?

Accepted Answer

A)  Macy's 
B)  Birchbox 
C)  Dell 
D)  Lands' End 
A)  Macy's 
B)  Birchbox 
C)  Dell 
D)  Lands' End B

Question 2

EC2 is an example of cloud computing.

Accepted Answer

A) True 
 B)False  True

Question 3

The MOTO sector of the retail industry is most similar to the ________ sector.

Accepted Answer

A)  specialty stores 
B)  general merchandise 
C)  online retail sales 
D)  consumer durables 
A)  specialty stores 
B)  general merchandise 
C)  online retail sales 
D)  consumer durables C

Question 4

________ is a sharing economy company is said to be the fasted expanding e-commerce company in history.

Accepted Answer

The answer of ________ is a sharing economy company is...

Question 5

Describe the vision of online retailing during the early days of e-commerce. Did these predictions and assumptions turn out to be True?

Accepted Answer

In the early days of e-commerce, entrepr

Question 6

Which of the following would not be considered a current asset?

Accepted Answer

A)  long-term investments 
B)  cash 
C)  accounts receivable 
D)  marketable securities 
A)  long-term investments 
B)  cash 
C)  accounts receivable 
D)  marketable securities

Question 7

Which of the following launched trials of Buy buttons in 2014?

Accepted Answer

A)  Facebook and Pinterest 
B)  Twitter and Pinterest 
C)  Twitter and Facebook 
D)  Pinterest and Tumblr 
A)  Facebook and Pinterest 
B)  Twitter and Pinterest 
C)  Twitter and Facebook 
D)  Pinterest and Tumblr

Question 8

Which of the following is a sharing economy company focused on the rental of lodging?

Accepted Answer

A)  Uber 
B)  Lyft 
C)  Airbnb 
D)  Task Rabbit 
A)  Uber 
B)  Lyft 
C)  Airbnb 
D)  Task Rabbit

Question 9

Virtual merchants face potentially large costs for all of the following except:

Accepted Answer

A)  building and maintaining a Web site. 
B)  building and maintaining physical stores. 
C)  building an order fulfillment infrastructure. 
D)  developing a brand name. 
A)  building and maintaining a Web site. 
B)  building and maintaining physical stores. 
C)  building an order fulfillment infrastructure. 
D)  developing a brand name.

Question 10

The term supply-push refers to:

Accepted Answer

A)  making products prior to orders being received based on estimated demand. 
B)  waiting for orders to be received before building a product. 
C)  channel conflict. 
D)  multi-channel manufacturers who sell directly online to consumers. 
A)  making products prior to orders being received based on estimated demand. 
B)  waiting for orders to be received before building a product. 
C)  channel conflict. 
D)  multi-channel manufacturers who sell directly online to consumers.

Question 11

Which of the following statements about online banking is not True?

Accepted Answer

A)  Top mobile banking activities include checking balances and transferring money from one account to another. 
B)  Online and mobile banking transactions provide significant costs savings for banks. 
C)  All of the purely online banks (those that operate without a network of branches) have gone out of business. 
D)  Over 50% of the adult U.S. population used online banking in 2014. 
A)  Top mobile banking activities include checking balances and transferring money from one account to another. 
B)  Online and mobile banking transactions provide significant costs savings for banks. 
C)  All of the purely online banks (those that operate without a network of branches) have gone out of business. 
D)  Over 50% of the adult U.S. population used online banking in 2014.

Question 12

If a firm's ________ is only marginally positive, or negative, the firm will likely have trouble meeting its short-term obligations.

Accepted Answer

The answer of If a firm's ________ is only marginally...

Question 13

Current liabilities are debts of the firm that will be due within:

Accepted Answer

A)  three months. 
B)  six months. 
C)  one year. 
D)  two years. 
A)  three months. 
B)  six months. 
C)  one year. 
D)  two years.

Question 14

All of the following are examples of Amazon Web Services except:

Accepted Answer

A)  Amazon Prime. 
B)  Amazon S3. 
C)  Amazon EC2. 
D)  Amazon Glacier. 
A)  Amazon Prime. 
B)  Amazon S3. 
C)  Amazon EC2. 
D)  Amazon Glacier.

Question 15

The lower the cost of sales compared to ________, the higher the gross profit.

Accepted Answer

A)  assets 
B)  revenue 
C)  gross margin 
D)  operating expenses 
A)  assets 
B)  revenue 
C)  gross margin 
D)  operating expenses

Question 16

Craigslist is a player in which of the following online services markets?

Accepted Answer

A)  real estate services and career services 
B)  insurance services and brokerage services 
C)  travel services 
D)  online accounting services 
A)  real estate services and career services 
B)  insurance services and brokerage services 
C)  travel services 
D)  online accounting services

Question 17

Online banking has become the primary banking channel for all age groups.

Accepted Answer

A) True 
 B)False

Question 18

Online retailing is the fastest growing retail channel.

Accepted Answer

A) True 
 B)False

Question 19

Big Data plays an important role in predictive marketing.

Accepted Answer

A) True 
 B)False

Question 20

Which of the following is not one of the seven major segments of the retail industry?

Accepted Answer

A)  electronics and computers 
B)  specialty stores 
C)  gasoline and fuel 
D)  food and beverage 
A)  electronics and computers 
B)  specialty stores 
C)  gasoline and fuel 
D)  food and beverage

Which of the following is a subscription-based retailer using predictive marketing and Big Data?

EC2 is an example of cloud computing.

The MOTO sector of the retail industry is most similar to the ________ sector.

________ is a sharing economy company is said to be the fasted expanding e-commerce company in history.

Describe the vision of online retailing during the early days of e-commerce. Did these predictions and assumptions turn out to be True?

Which of the following would not be considered a current asset?

Which of the following launched trials of Buy buttons in 2014?

Which of the following is a sharing economy company focused on the rental of lodging?

Virtual merchants face potentially large costs for all of the following except:

The term supply-push refers to:

Which of the following statements about online banking is not True?

If a firm's ________ is only marginally positive, or negative, the firm will likely have trouble meeting its short-term obligations.

Current liabilities are debts of the firm that will be due within:

All of the following are examples of Amazon Web Services except:

The lower the cost of sales compared to ________, the higher the gross profit.

Craigslist is a player in which of the following online services markets?

Online banking has become the primary banking channel for all age groups.

Online retailing is the fastest growing retail channel.

Big Data plays an important role in predictive marketing.

Which of the following is not one of the seven major segments of the retail industry?

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social, Mobile, and Local Marketing

Ethical, Social, and Political Issues in E-Commerce

Online Content and Media

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters

Exam 9: Online Retailing and Services

Which of the following is a subscription-based retailer using predictive marketing and Big Data?

EC2 is an example of cloud computing.

The MOTO sector of the retail industry is most similar to the ________ sector.

________ is a sharing economy company is said to be the fasted expanding e-commerce company in history.

Describe the vision of online retailing during the early days of e-commerce. Did these predictions and assumptions turn out to be True?

Which of the following would not be considered a current asset?

Which of the following launched trials of Buy buttons in 2014?

Which of the following is a sharing economy company focused on the rental of lodging?

Virtual merchants face potentially large costs for all of the following except:

The term supply-push refers to:

Which of the following statements about online banking is not True?

If a firm's ________ is only marginally positive, or negative, the firm will likely have trouble meeting its short-term obligations.

Current liabilities are debts of the firm that will be due within:

All of the following are examples of Amazon Web Services except:

The lower the cost of sales compared to ________, the higher the gross profit.

Craigslist is a player in which of the following online services markets?

Online banking has become the primary banking channel for all age groups.

Online retailing is the fastest growing retail channel.

Big Data plays an important role in predictive marketing.

Which of the following is not one of the seven major segments of the retail industry?

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social, Mobile, and Local Marketing

Ethical, Social, and Political Issues in E-Commerce

Online Content and Media

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters