Question 1

_______________ is not an open source software tool

Accepted Answer

A) WebSphere 
B) Apache 
C) MySQL 
D) PHP 
A) WebSphere 
B) Apache 
C) MySQL 
D) PHP A

Question 2

The primary way a website personalizes the content presented to a visitor is through the use of:

Accepted Answer

A) privacy policies. 
B) cookies. 
C) accessibility rules. 
D) site management tools. 
A) privacy policies. 
B) cookies. 
C) accessibility rules. 
D) site management tools. B

Question 3

Which of the following cannot be used to retrieve objects from a database?

Accepted Answer

A) CGI 
B) ASP 
C) JSP 
D) HTML 
A) CGI 
B) ASP 
C) JSP 
D) HTML D

Question 4

Offline media is typically used for all of the following marketing activities except:

Accepted Answer

A) education. 
B) exposure. 
C) conversation. 
D) branding. 
A) education. 
B) exposure. 
C) conversation. 
D) branding.

Question 5

Which of the following verifies that the business objectives of the system as originally conceived are in fact working?

Accepted Answer

A) system testing 
B) acceptance testing 
C) unit testing 
D) implementation testing 
A) system testing 
B) acceptance testing 
C) unit testing 
D) implementation testing

Question 6

Which of the following are the two main components of a systems design?

Accepted Answer

A) logical design and physical design 
B) behavioral design and technological design 
C) business objectives and technology requirements 
D) front-end systems and back-end systems 
A) logical design and physical design 
B) behavioral design and technological design 
C) business objectives and technology requirements 
D) front-end systems and back-end systems

Question 7

PHP is an open source,general purpose scripting language that is most frequently used in server-side Web applications to generate dynamic web page content.

Accepted Answer

A) True 
 B)False

Question 8

Mobile web apps are typically built using HTML5 and Java.

Accepted Answer

A) True 
 B)False

Question 9

Which of the following would you use to verify that links on web pages are valid?

Accepted Answer

A) HTTP 
B) FTP 
C) data capture tools 
D) site management tools 
A) HTTP 
B) FTP 
C) data capture tools 
D) site management tools

Question 10

Which of the following statements about responsive web design (RWD)is not true?

Accepted Answer

A) RWD works best for sites that have complex functionality. 
B) RWD tools include HTML5 and CSS3. 
C) RWD makes it possible to design a website that automatically adjusts its layout and display according to the screen resolution of the device on which it is being viewed. 
D) RWD can be costly. 
A) RWD works best for sites that have complex functionality. 
B) RWD tools include HTML5 and CSS3. 
C) RWD makes it possible to design a website that automatically adjusts its layout and display according to the screen resolution of the device on which it is being viewed. 
D) RWD can be costly.

Question 11

In developing an e-commerce presence,what questions must be asked and answered about the firm's target audience?

Accepted Answer

Without a clear understanding of a firm'

Question 12

All of the following are steps one can take to right-size a website's hardware platform and meet demands for service except:

Accepted Answer

A) scaling hardware vertically. 
B) scaling hardware horizontally. 
C) replacing static pages with dynamically generated pages. 
D) improving processing architecture. 
A) scaling hardware vertically. 
B) scaling hardware horizontally. 
C) replacing static pages with dynamically generated pages. 
D) improving processing architecture.

Question 13

Which of the following is a server-side technique that detects the attributes of the device making the request,and using predefined templates,loads a version of a site that is optimized for the device?

Accepted Answer

A) LAMP 
B) AWD 
C) mobile first design 
D) RoR 
A) LAMP 
B) AWD 
C) mobile first design 
D) RoR

Question 14

Which system functionality must your website have in order to be able to personalize or customize a product for a client?

Accepted Answer

A) an ad server 
B) a site tracking and reporting system 
C) an inventory management system 
D) customer on-site tracking 
A) an ad server 
B) a site tracking and reporting system 
C) an inventory management system 
D) customer on-site tracking

Question 15

Which of the following statements about mobile websites is not true?

Accepted Answer

A) Mobile websites run on a firm's servers,just like a traditional website. 
B) Mobile websites can be built using standard web tools such as server-side HTML,Linux,PHP and SQL. 
C) Generally,mobile websites operate more quickly than traditional websites viewed on a desktop computer connected to a broadband office network. 
D) Most large firms today have mobile websites. 
A) Mobile websites run on a firm's servers,just like a traditional website. 
B) Mobile websites can be built using standard web tools such as server-side HTML,Linux,PHP and SQL. 
C) Generally,mobile websites operate more quickly than traditional websites viewed on a desktop computer connected to a broadband office network. 
D) Most large firms today have mobile websites.

Question 16

Prior to the development of e-commerce,websites primarily delivered static HTML pages.

Accepted Answer

A) True 
 B)False

Question 17

All of the following are major players in hosting/co-location/cloud services except:

Accepted Answer

A) GoDaddy. 
B) WordPress. 
C) Rackspace. 
D) CenturyLink. 
A) GoDaddy. 
B) WordPress. 
C) Rackspace. 
D) CenturyLink.

Question 18

All of the following are key design principles of responsive web design except:

Accepted Answer

A) flexible grid-based layouts. 
B) media queries. 
C) coding by convention. 
D) flexible images and media. 
A) flexible grid-based layouts. 
B) media queries. 
C) coding by convention. 
D) flexible images and media.

Question 19

When developing an e-commerce presence,it is important to understand that the business must drive technology decisions,not the reverse.

Accepted Answer

A) True 
 B)False

Question 20

Django follows the ________ programming principle.

Accepted Answer

A) CoC 
B) WYSIWYG 
C) DRY 
D) LAMP 
A) CoC 
B) WYSIWYG 
C) DRY 
D) LAMP

_______________ is not an open source software tool

The primary way a website personalizes the content presented to a visitor is through the use of:

Which of the following cannot be used to retrieve objects from a database?

Offline media is typically used for all of the following marketing activities except:

Which of the following verifies that the business objectives of the system as originally conceived are in fact working?

Which of the following are the two main components of a systems design?

PHP is an open source,general purpose scripting language that is most frequently used in server-side Web applications to generate dynamic web page content.

Mobile web apps are typically built using HTML5 and Java.

Which of the following would you use to verify that links on web pages are valid?

Which of the following statements about responsive web design (RWD)is not true?

In developing an e-commerce presence,what questions must be asked and answered about the firm's target audience?

All of the following are steps one can take to right-size a website's hardware platform and meet demands for service except:

Which of the following is a server-side technique that detects the attributes of the device making the request,and using predefined templates,loads a version of a site that is optimized for the device?

Which system functionality must your website have in order to be able to personalize or customize a product for a client?

Which of the following statements about mobile websites is not true?

Prior to the development of e-commerce,websites primarily delivered static HTML pages.

All of the following are major players in hosting/co-location/cloud services except:

All of the following are key design principles of responsive web design except:

When developing an e-commerce presence,it is important to understand that the business must drive technology decisions,not the reverse.

Django follows the ________ programming principle.

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, web, and Mobile Platform

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social,mobile,and Local Marketing

Ethical,social,and Political Issues in E-Commerce

Online Retail and Services

Online Content and Media

Social Networks, auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters

Exam 4: Building an E-Commerce Presence: Websites, mobile Sites, and Apps

_______________ is not an open source software tool

The primary way a website personalizes the content presented to a visitor is through the use of:

Which of the following cannot be used to retrieve objects from a database?

Offline media is typically used for all of the following marketing activities except:

Which of the following verifies that the business objectives of the system as originally conceived are in fact working?

Which of the following are the two main components of a systems design?

PHP is an open source,general purpose scripting language that is most frequently used in server-side Web applications to generate dynamic web page content.

Mobile web apps are typically built using HTML5 and Java.

Which of the following would you use to verify that links on web pages are valid?

Which of the following statements about responsive web design (RWD)is not true?

In developing an e-commerce presence,what questions must be asked and answered about the firm's target audience?

All of the following are steps one can take to right-size a website's hardware platform and meet demands for service except:

Which of the following is a server-side technique that detects the attributes of the device making the request,and using predefined templates,loads a version of a site that is optimized for the device?

Which system functionality must your website have in order to be able to personalize or customize a product for a client?

Which of the following statements about mobile websites is not true?

Prior to the development of e-commerce,websites primarily delivered static HTML pages.

All of the following are major players in hosting/co-location/cloud services except:

All of the following are key design principles of responsive web design except:

When developing an e-commerce presence,it is important to understand that the business must drive technology decisions,not the reverse.

Django follows the ________ programming principle.

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, web, and Mobile Platform

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social,mobile,and Local Marketing

Ethical,social,and Political Issues in E-Commerce

Online Retail and Services

Online Content and Media

Social Networks, auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters