Question 1

Asian Americans as a whole tend to be an easy target to communicate with because of their cultural similarity to one another.

Accepted Answer

A) True 
 B)False

Question 2

An age cohort consists of people of similar ages who have similar experiences.

Accepted Answer

A) True 
 B)False

Question 3

Define a subculture.

Accepted Answer

A subculture is a group whose

Question 4

Couples who are better educated on average and choose not to have children are considered DINKS.

Accepted Answer

A) True 
 B)False

Question 5

A ________ is defined as a group whose members share beliefs and common experiences that set them apart from others.

Accepted Answer

A)  network 
B)  subculture 
C)  micro culture 
D)  cohort 
A)  network 
B)  subculture 
C)  micro culture 
D)  cohort

Question 6

Perceived age is how old a person feels.

Accepted Answer

A) True 
 B)False

Question 7

The term "Asian" refers to 20 ethnic groups, the largest of which is Chinese.

Accepted Answer

A) True 
 B)False

Question 8

Bill jokes that a nuclear family is one that is about ready to explode because having your grandmother living with you can cause a lot of disruptions. Although Bill's humor is questionable, his labeling of a family living with a grandparent as a nuclear family is correct.

Accepted Answer

A) True 
 B)False

Question 9

With respect to the acculturation process, what is the relationship between maintenance and segregation?

Accepted Answer

A)  People who belong to the dominant culture attempt to maintain their cultural superiority by isolating the subculture values of new immigrants and physically segregating members of new subcultures into separate groups. 
B)  New immigrants often attempt to maintain their old cultural backgrounds be segregating themselves, living and shopping in physically separated areas from the main culture. 
C)  Members of a subculture who have been in a larger culture for a long period of time maintain their alliance to the new culture by segregating themselves from new immigrants. 
D)  The relationship is subtle. There is constant battle between new immigrants attempting to maintain their new identity and language and the dominant culture applying pressure to segregate new immigrants, thus separating them from the new culture. 
A)  People who belong to the dominant culture attempt to maintain their cultural superiority by isolating the subculture values of new immigrants and physically segregating members of new subcultures into separate groups. 
B)  New immigrants often attempt to maintain their old cultural backgrounds be segregating themselves, living and shopping in physically separated areas from the main culture. 
C)  Members of a subculture who have been in a larger culture for a long period of time maintain their alliance to the new culture by segregating themselves from new immigrants. 
D)  The relationship is subtle. There is constant battle between new immigrants attempting to maintain their new identity and language and the dominant culture applying pressure to segregate new immigrants, thus separating them from the new culture.

Question 10

Japan is a very tightly knit culture with rich history and social identification. In this culture, people tend to infer meanings that go beyond the spoken word. This classifies Japan as a ________ culture.

Accepted Answer

A)  high-context 
B)  low-context 
C)  progressive 
D)  paradigm 
A)  high-context 
B)  low-context 
C)  progressive 
D)  paradigm

Question 11

________ refers to the factors that motivate people to physically uproot themselves from one location to another.

Accepted Answer

A)  Assimilation 
B)  Adaptation 
C)  Movement 
D)  Translation 
A)  Assimilation 
B)  Adaptation 
C)  Movement 
D)  Translation

Question 12

Members of which of the following age cohorts are part of today's senior market?

Accepted Answer

A)  Generation Z 
B)  Generation Y 
C)  Generation X 
D)  The War Baby Generation 
A)  Generation Z 
B)  Generation Y 
C)  Generation X 
D)  The War Baby Generation

Question 13

Which statement about Asian Americans is True?

Accepted Answer

A)  Asian Americans constitute the largest subculture in the United States. 
B)  Asian Americans are the best educated of any ethnic subculture in the United States. 
C)  Asian Americans have a common language that acts as a unifying cultural agent. 
D)  Asian American households are larger than most other ethnic households in America. 
A)  Asian Americans constitute the largest subculture in the United States. 
B)  Asian Americans are the best educated of any ethnic subculture in the United States. 
C)  Asian Americans have a common language that acts as a unifying cultural agent. 
D)  Asian American households are larger than most other ethnic households in America.

Question 14

Acculturation agents may come from the culture of immigration, but not from the culture of origin.

Accepted Answer

A) True 
 B)False

Question 15

Which of the "Big Three" American subcultures makes up 13% of the population?

Accepted Answer

A)  African American 
B)  Hispanic American 
C)  Asian American 
D)  Arab American 
A)  African American 
B)  Hispanic American 
C)  Asian American 
D)  Arab American

Question 16

A nuclear family consists of ________.

Accepted Answer

A)  a mother and at least one child 
B)  a mother, a father, and at least one child 
C)  two generations of a family 
D)  three generations of a family 
A)  a mother and at least one child 
B)  a mother, a father, and at least one child 
C)  two generations of a family 
D)  three generations of a family

Question 17

The Prizm System classifies every U.S. zip code into 1 of 66 categories, ranging from blue-blood estates to public assistance.

Accepted Answer

A) True 
 B)False

Question 18

In the process of ________, new immigrants adopt products, habits, and values they identify with the mainstream culture.

Accepted Answer

A)  assimilation 
B)  maintenance 
C)  segregation 
D)  resistance 
A)  assimilation 
B)  maintenance 
C)  segregation 
D)  resistance

Question 19

Older adults that control more than 50% of discretionary income are considered the ________ market.

Accepted Answer

A)  boomer 
B)  senior 
C)  millennial 
D)  echo boomer 
A)  boomer 
B)  senior 
C)  millennial 
D)  echo boomer

Question 20

Which American ethnic subculture is the fastest growing?

Accepted Answer

A)  Hispanic American 
B)  African American 
C)  Asian American 
D)  American Indian 
A)  Hispanic American 
B)  African American 
C)  Asian American 
D)  American Indian

Asian Americans as a whole tend to be an easy target to communicate with because of their cultural similarity to one another.

An age cohort consists of people of similar ages who have similar experiences.

Define a subculture.

Couples who are better educated on average and choose not to have children are considered DINKS.

A ________ is defined as a group whose members share beliefs and common experiences that set them apart from others.

Perceived age is how old a person feels.

The term "Asian" refers to 20 ethnic groups, the largest of which is Chinese.

Bill jokes that a nuclear family is one that is about ready to explode because having your grandmother living with you can cause a lot of disruptions. Although Bill's humor is questionable, his labeling of a family living with a grandparent as a nuclear family is correct.

With respect to the acculturation process, what is the relationship between maintenance and segregation?

Japan is a very tightly knit culture with rich history and social identification. In this culture, people tend to infer meanings that go beyond the spoken word. This classifies Japan as a ________ culture.

________ refers to the factors that motivate people to physically uproot themselves from one location to another.

Members of which of the following age cohorts are part of today's senior market?

Which statement about Asian Americans is True?

Acculturation agents may come from the culture of immigration, but not from the culture of origin.

Which of the "Big Three" American subcultures makes up 13% of the population?

A nuclear family consists of ________.

The Prizm System classifies every U.S. zip code into 1 of 66 categories, ranging from blue-blood estates to public assistance.

In the process of ________, new immigrants adopt products, habits, and values they identify with the mainstream culture.

Older adults that control more than 50% of discretionary income are considered the ________ market.

Which American ethnic subculture is the fastest growing?

Buying, Having, and Being: an Introduction to Consumer Behavior

Consumer and Social Well-Being

Perception

Learning Memory

Motivation and Affect

The Self: Mind, Gender, and Body

Personality, Lifestyles, and Values

Attitudes and Persuasive Communication

Decision Making

Buying, Using, and Disposing

Groups and Social Media

Income and Social Class

Culture

Filters

Exam 13: Subcultures

Asian Americans as a whole tend to be an easy target to communicate with because of their cultural similarity to one another.

An age cohort consists of people of similar ages who have similar experiences.

Define a subculture.

Couples who are better educated on average and choose not to have children are considered DINKS.

A ________ is defined as a group whose members share beliefs and common experiences that set them apart from others.

Perceived age is how old a person feels.

The term "Asian" refers to 20 ethnic groups, the largest of which is Chinese.

Bill jokes that a nuclear family is one that is about ready to explode because having your grandmother living with you can cause a lot of disruptions. Although Bill's humor is questionable, his labeling of a family living with a grandparent as a nuclear family is correct.

With respect to the acculturation process, what is the relationship between maintenance and segregation?

Japan is a very tightly knit culture with rich history and social identification. In this culture, people tend to infer meanings that go beyond the spoken word. This classifies Japan as a ________ culture.

________ refers to the factors that motivate people to physically uproot themselves from one location to another.

Members of which of the following age cohorts are part of today's senior market?

Which statement about Asian Americans is True?

Acculturation agents may come from the culture of immigration, but not from the culture of origin.

Which of the "Big Three" American subcultures makes up 13% of the population?

A nuclear family consists of ________.

The Prizm System classifies every U.S. zip code into 1 of 66 categories, ranging from blue-blood estates to public assistance.

In the process of ________, new immigrants adopt products, habits, and values they identify with the mainstream culture.

Older adults that control more than 50% of discretionary income are considered the ________ market.

Which American ethnic subculture is the fastest growing?

Buying, Having, and Being: an Introduction to Consumer Behavior

Consumer and Social Well-Being

Perception

Learning Memory

Motivation and Affect

The Self: Mind, Gender, and Body

Personality, Lifestyles, and Values

Attitudes and Persuasive Communication

Decision Making

Buying, Using, and Disposing

Groups and Social Media

Income and Social Class

Culture

Filters