Question 1

You are studying the diaries of a variety of pregnant women. Content analysis will help you understand ______.

Accepted Answer

A)  the relationship between social class and likelihood of choosing natural childbirth over more medicalized methods of delivery 
B)  the effect of pregnancy on the women's perception of gender roles 
C)  the effect of the diaries on the people who read them 
D)  the cultural norms and expectations about pregnancy and birth that these women draw upon as they write about their experiences of it 
A)  the relationship between social class and likelihood of choosing natural childbirth over more medicalized methods of delivery 
B)  the effect of pregnancy on the women's perception of gender roles 
C)  the effect of the diaries on the people who read them 
D)  the cultural norms and expectations about pregnancy and birth that these women draw upon as they write about their experiences of it

Question 2

Which sampling method would you use and why?

Accepted Answer

The sampling method I would use depends

Question 3

You are doing a content analysis of music videos broadcast on MTV in the 1990s featuring female vocalists. What sampling decisions would you have to make? Describe all the steps you ultimately would take to draw your sample.

Accepted Answer

The answer of You are doing a content analysis of...

Question 4

Describe the steps you would take to sample for this research.

Accepted Answer

To sample for this research, I would fir

Question 5

You are analyzing published memoirs of past and present women politicians in the United States. Will you need to get IRB approval for this research?

Accepted Answer

A)  Yes, you would need to get IRB approval, but you don't need to get informed consent. 
B)  Yes, you would need to get IRB approval and informed consent. 
C)  No, you do not need to get IRB approval nor informed consent. 
D)  Yes, you would need to get an informed consent, but you don't need IRB approval. 
A)  Yes, you would need to get IRB approval, but you don't need to get informed consent. 
B)  Yes, you would need to get IRB approval and informed consent. 
C)  No, you do not need to get IRB approval nor informed consent. 
D)  Yes, you would need to get an informed consent, but you don't need IRB approval.

Question 6

You are studying the diaries of pregnant women. You are interested in how pregnancy fits into beauty norms. You count the number of times that they describe their bodies or changes in physical appearance, including keeping a running total of the particular words they use to describe their appearance. You are conducting what kind of content analysis?

Accepted Answer

A)  quantitative 
B)  qualitative 
C)  critical 
D)  interpretivist 
A)  quantitative 
B)  qualitative 
C)  critical 
D)  interpretivist

Question 7

Through your analysis of advertisements in women's health magazines, you find that references to age, physical health, and beauty are often used. This is what type of pattern?

Accepted Answer

A)  type 
B)  process 
C)  structure 
D)  magnitude 
A)  type 
B)  process 
C)  structure 
D)  magnitude

Question 8

How is theory most often used in qualitative content analysis research?

Accepted Answer

A)  as the basis for changes suggested by applied researchers when drawing their conclusions from their analysis 
B)  to form and test hypotheses 
C)  to test theories of the middle range 
D)  as a lens through which to collect and interpret data 
A)  as the basis for changes suggested by applied researchers when drawing their conclusions from their analysis 
B)  to form and test hypotheses 
C)  to test theories of the middle range 
D)  as a lens through which to collect and interpret data

Question 9

You are interested in how relationships are formed and/or maintained while one or both partners are incarcerated. You are conducting content analysis of privately held letters between prison inmates and their romantic partners. Write a research question appropriate for content analysis.

Accepted Answer

The answer of You are interested in how relationships are...

Question 10

What steps would you need to take to protect the letter writers and other people talked about in the letters and to generally keep the research in line with ethical guidelines?

Accepted Answer

To protect the letter writers and other

Question 11

Describe the steps you would take to sample for this research.

Accepted Answer

To sample for this research, I would fir

Question 12

Which of the following is the most appropriate research question for content analysis?

Accepted Answer

A)  How do tweets and Facebook posts about the killing of Black men by police officers affect public reaction to the police? 
B)  How do home improvement television shows portray gender roles? 
C)  What are the television viewing habits of teenagers? 
D)  What is the relationship between social media and bullying? 
A)  How do tweets and Facebook posts about the killing of Black men by police officers affect public reaction to the police? 
B)  How do home improvement television shows portray gender roles? 
C)  What are the television viewing habits of teenagers? 
D)  What is the relationship between social media and bullying?

Question 13

How do anti-Trump memes affect support for President Trump's new policies? Why is this a poor research question for content analysis?

Accepted Answer

A)  It doesn't specify a unit of analysis. 
B)  The memes are exaggerations, not accurate portrayals of President Trump, so shouldn't be used for content analysis. 
C)  It is a cause and effect question, and those aren't appropriate for content analysis. 
D)  It portrays obvious rather than subtle cultural messages. 
A)  It doesn't specify a unit of analysis. 
B)  The memes are exaggerations, not accurate portrayals of President Trump, so shouldn't be used for content analysis. 
C)  It is a cause and effect question, and those aren't appropriate for content analysis. 
D)  It portrays obvious rather than subtle cultural messages.

Question 14

Creating a coding sheet is the process of ______ for quantitative content analysis.

Accepted Answer

A)  sampling 
B)  operationalizing 
C)  coding 
D)  conceptualizing 
A)  sampling 
B)  operationalizing 
C)  coding 
D)  conceptualizing

Question 15

What kinds of things can content analysis tell us, and what can't it tell us?

Accepted Answer

Content analysis can tell us a lot about

Question 16

If you are conducting both qualitative and quantitative content analysis, which of the following are you most likely to use as your methodology?

Accepted Answer

A)  positivism only 
B)  interpretivism only 
C)  positivism for the quantitative and interpretivist for the qualitative 
D)  positivism for the qualitative and interpretivist for the quantitative 
A)  positivism only 
B)  interpretivism only 
C)  positivism for the quantitative and interpretivist for the qualitative 
D)  positivism for the qualitative and interpretivist for the quantitative

Question 17

You are conducting content analysis of online dating profiles to better understand how men and women portray themselves when seeking a partner. Write a research question appropriate for content analysis.

Accepted Answer

The answer of You are conducting content analysis of online...

Question 18

Describe open, axial, and selective coding in qualitative data analysis.

Accepted Answer

Open, axial, and selective coding are th

Question 19

Write a research question appropriate for quantitative content analysis. Conceptualize and operationalize one variable that you would need to measure to answer this research question.

Accepted Answer

The answer of Write a research question appropriate for quantitative...

Question 20

In addition to all the usual things included, a codebook for quantitative content analysis should also include ______.

Accepted Answer

A)  Examples 
B)  space for your interpretations 
C)  space for open-ended answers 
D)  guidelines for choosing the response categories 
A)  Examples 
B)  space for your interpretations 
C)  space for open-ended answers 
D)  guidelines for choosing the response categories

You are studying the diaries of a variety of pregnant women. Content analysis will help you understand ______.

Which sampling method would you use and why?

You are doing a content analysis of music videos broadcast on MTV in the 1990s featuring female vocalists. What sampling decisions would you have to make? Describe all the steps you ultimately would take to draw your sample.

Describe the steps you would take to sample for this research.

You are analyzing published memoirs of past and present women politicians in the United States. Will you need to get IRB approval for this research?

Through your analysis of advertisements in women's health magazines, you find that references to age, physical health, and beauty are often used. This is what type of pattern?

How is theory most often used in qualitative content analysis research?

You are interested in how relationships are formed and/or maintained while one or both partners are incarcerated. You are conducting content analysis of privately held letters between prison inmates and their romantic partners. Write a research question appropriate for content analysis.

What steps would you need to take to protect the letter writers and other people talked about in the letters and to generally keep the research in line with ethical guidelines?

Describe the steps you would take to sample for this research.

Which of the following is the most appropriate research question for content analysis?

How do anti-Trump memes affect support for President Trump's new policies? Why is this a poor research question for content analysis?

Creating a coding sheet is the process of ______ for quantitative content analysis.

What kinds of things can content analysis tell us, and what can't it tell us?

If you are conducting both qualitative and quantitative content analysis, which of the following are you most likely to use as your methodology?

You are conducting content analysis of online dating profiles to better understand how men and women portray themselves when seeking a partner. Write a research question appropriate for content analysis.

Describe open, axial, and selective coding in qualitative data analysis.

Write a research question appropriate for quantitative content analysis. Conceptualize and operationalize one variable that you would need to measure to answer this research question.

In addition to all the usual things included, a codebook for quantitative content analysis should also include ______.

Introduction

Interviewing

Observation and Ethnography

Surveys

Secondary Data Analysis

Existing Statistics Research

Experiments for Evaluation Research

Focus Groups

Filters

Exam 7: Content Analysis

You are studying the diaries of a variety of pregnant women. Content analysis will help you understand ______.

Which sampling method would you use and why?

You are doing a content analysis of music videos broadcast on MTV in the 1990s featuring female vocalists. What sampling decisions would you have to make? Describe all the steps you ultimately would take to draw your sample.

Describe the steps you would take to sample for this research.

You are analyzing published memoirs of past and present women politicians in the United States. Will you need to get IRB approval for this research?

Through your analysis of advertisements in women's health magazines, you find that references to age, physical health, and beauty are often used. This is what type of pattern?

How is theory most often used in qualitative content analysis research?

You are interested in how relationships are formed and/or maintained while one or both partners are incarcerated. You are conducting content analysis of privately held letters between prison inmates and their romantic partners. Write a research question appropriate for content analysis.

What steps would you need to take to protect the letter writers and other people talked about in the letters and to generally keep the research in line with ethical guidelines?

Describe the steps you would take to sample for this research.

Which of the following is the most appropriate research question for content analysis?

How do anti-Trump memes affect support for President Trump's new policies? Why is this a poor research question for content analysis?

Creating a coding sheet is the process of ______ for quantitative content analysis.

What kinds of things can content analysis tell us, and what can't it tell us?

If you are conducting both qualitative and quantitative content analysis, which of the following are you most likely to use as your methodology?

You are conducting content analysis of online dating profiles to better understand how men and women portray themselves when seeking a partner. Write a research question appropriate for content analysis.

Describe open, axial, and selective coding in qualitative data analysis.

Write a research question appropriate for quantitative content analysis. Conceptualize and operationalize one variable that you would need to measure to answer this research question.

In addition to all the usual things included, a codebook for quantitative content analysis should also include ______.

Introduction

Interviewing

Observation and Ethnography

Surveys

Secondary Data Analysis

Existing Statistics Research

Experiments for Evaluation Research

Focus Groups

Filters