Exam 5: The Cultural Environment

Of the following, which dimension identified by Hofstede refers to the extent to which a society emphasizes short-run or long-run time horizons?

Power distance examines the extent to which societies tolerate risk or are risk averse.

Scenario - The Sandman Group The Sandman Group is a multinational pharmaceutical business, which provides needed medications to a variety of foreign markets around the globe. It has recently acquired a new customer that is based in Saudi Arabia. This area of the world is new to the company. Sandman plans to send ten representatives and managers to the Saudi region to better serve this new client's needs. The company feels confident in its products and its people and believes strongly they will be able to accommodate the needs of this client. -The Sandman Group realizes the business must be able to adjust to the vastly different Saudi culture quickly in order to retain this new client. Which of the following best describes what the Sandman Group needs to accomplish?

Inwa is a term utilized in _____.

Of the following, which dimension identified by Hofstede refers to the extent to which a society minimizes gender inequality?

The extent to which a society values traditionally masculine attributes (assertiveness, competition)or traditionally feminine ones (modesty, caring for others)is known as the ________ dimension.

In China, consumers drink soup, which usually contains rice, and do not use a spoon. In Muslim countries, it would be inappropriate to bring a gift for another man's wife. These are example of cultural_____.

Guanxi is a term utilized in _____.

_____ infrastructure refers to housing, medical services, and educational institutions.

Explain why culture is important in global marketing.

Of the following, which dimension identified by Hofstede refers to the extent to which societies tolerate risk or are risk averse?

Scenario - Reardon Enterprises Reardon Enterprises was founded in 1985 by Jonas and Samuel Reardon. Initially this company was based solely in Santa Fe, New Mexico and sold products only in the U.S. market. Now, this organization has grown to become fifth in the fine glassware industry in the world. It proudly claims the distinction of having 14 manufacturing facilities located on foreign soil. It currently provides its delicate and refined glass products to 24 foreign marketplaces around the world. Samuel continues to work in the field and feels his expertise in foreign relations is a large part of the reason the company has known such global success. While Jonas contends the factories and workers located on foreign soil should not be treated differently from those in Santa Fe, Samuel contends it is important to know how the other countries operate. Even with the differences in business philosophies and beliefs between the two owners, Reardon Enterprises remains a multi-billion dollar operation with a glistening future ahead of it. -Reardon Enterprises has its second largest manufacturing facility located in South America. Which one of the following would not be an important cultural fact Samuel and Jonas should know before conducting business meetings there?

Describe the cultural dimensions of doing business in Japan.

Compare and contrast the cultural dimensions of Hofstede's research and the GLOBE project.

The ______ variable refers to the degree to which a society compartmentalizes roles.

The extent to which a society expresses itself emotionally is defined by Hofstede as ________variable.

The U.S. Department of Commerce Country Commercial Guide provides cultural information for 133 countries.

______ communication refers to tone of voice, gestures, eye contact, body positions, facial grimaces, and other body language that accompanies verbal communication.

_____refers to a Korean philosophy stressing harmony among unequals, loyalty to parents and authority figures, and superiors being responsible for the well-being of subordinates.

Briefly describe any four elements of culture. Provide an example of each.