Exam 11: Sales Management and Sales 2.0

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A written summary of a particular job is referred to as the:

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B

Motivation is a function of persistence, direction, and intensity.

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True

Managing an organization's personnel selling function is called:

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B

Which of the following is not one of the sales organization alternatives discussed in the text?

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Good sales managers reward all desired job outcomes or behaviors.

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A growing trend in evaluating salesperson performance is the use of 360-degree feedback.

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Jennifer has finished establishing relationship strategies for the account groups her sales team serves. She should now focus on developing:

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To be an effective coach, sales managers should do all of the following except?

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Determining salesforce effectiveness and performance is the first step of the sales management process.

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Having employees refer sales candidates can be a very effective means of locating quality salespeople.

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The first step in the sales training process is to assess ________________________.

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Which of the following best reflects the relationship between account targeting strategies and relationship strategies?

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Career fairs are common external sources of job candidates used to fill open positions.

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Because they are not managers, salespeople can never possess any real power.

(True/False)
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Susan is classifying her accounts into categories so that she can develop the appropriate relationship strategy for each category. Susan is working on her selling strategy.

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Validity refers to the evaluation measures stability over time and internal consistency.

(True/False)
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According to the text, the use of team selling is increasing in many firms.

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Career fairs are common internal sources of job candidates used to fill open positions.

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________analysis assess costs the sales organization incurs in the process of generating sales by comparing incurred costs with planed costs and sales budgets.

(Short Answer)
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Front-line sales managers are also called field sales managers.

(True/False)
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