Exam 6: Legal and Ethical Behavior

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The Supreme Court ruled that a "rule of reason" standard should apply to fair trade agreements,weighing their anticompetitive effects against their benefits.

(True/False)
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The Equal Credit Opportunity Act:

(Multiple Choice)
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When Taco Bell requires its franchisees to purchase all their raw materials and supplies from the franchisor in order for the franchisor to maintain quality control,it is:

(Multiple Choice)
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When a retailer represents merchandise as being made by a firm other than the true manufacturer,it is said to be engaged in:

(Multiple Choice)
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A _____ agreement exists when the supplier offers the retailer the exclusive distribution of a merchandise line or product,and in return the retailer agrees not to handle competing brands.

(Multiple Choice)
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Which of the following laws prohibit retailers from operating in certain locations and require building and sign specifications to be met?

(Multiple Choice)
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Bait-and-switch advertising:

(Multiple Choice)
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The _____ Act makes it a federal crime to defraud consumers through use of the mail.

(Multiple Choice)
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_____ occurs when two retailers buy an identical amount of "like grade and quality" merchandise from the same supplier but pay different prices.

(Multiple Choice)
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The Federal Trade Commission's main concern with deceptive advertising is not with the intent of the advertiser,but whether the consumer was misled by the advertising.

(True/False)
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The courts have interpreted the "foreseeability" doctrine to suggest that retailers must be careful selecting which products they will sell and how they will sell these products.

(True/False)
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Vertical price fixing is also referred to as resale price maintenance or "fair trade."

(True/False)
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Attempts by a manufacturer to limit the geographical area in which a retailer may resell its products are called _____ restrictions.

(Multiple Choice)
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The Celler-Kefauver Antimerger Act:

(Multiple Choice)
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Some forms of deceptive advertising are considered legal.

(True/False)
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The _____ Act prevents the marketing and selling of harmful toys and dangerous products.

(Multiple Choice)
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Truly one-way arrangements are illegal.

(True/False)
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Bait-and-switch advertising is a form of a deceptive sales practice.

(True/False)
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Dual distribution occurs when a manufacturer sells to independent retailers and also through its own retail outlets.

(True/False)
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The _____ Act requires companies to notify the government of their intent to merge.

(Multiple Choice)
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