Exam 13: Professional Selling

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The Federal Corrupt Practices Act comes into play when:

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Collaterals are created by sales professionals.

(True/False)
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Account managers identify lead users and build relationships with them.

(True/False)
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Information entered into CRM systems can aid marketing managers in understanding their competition better.

(True/False)
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Laws regarding hiring practices and workplace safety can affect sales managers.

(True/False)
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_____,a form of unethical sales behavior,unfairly reduces or eliminates a buyer's ability or opportunity to make a choice.

(Short Answer)
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Explain how a typical sales process takes place.

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Distributors are like a manufacturer's representatives in that they can sell offerings from multiple manufacturers.

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Salespeople may deal with objections from potential customers during various parts of the sales process.

(True/False)
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Salespeople utilize _____ to track the actions of their competitors and find out what customers buy.

(Short Answer)
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A bonus:

(Multiple Choice)
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A company can outsource all of the sales cycle.

(True/False)
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Describe the sales cycle.

(Essay)
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List and describe the four different types of sales positions.

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A customer who purchases a product from a seller out of habit is said to have a functional relationship with the seller.

(True/False)
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_____ involves finding potential customers.

(Short Answer)
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What is a win-loss analysis and how is it useful to companies?

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FEBA stands for _____,______,______,and _______.

(Short Answer)
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A lead refers to the _____ of a person who might be interested in a salesperson's product.

(Short Answer)
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When a company hires a call center to make phone calls and set up appointments,it is outsourcing only the _____ conversion portion of the sales cycle.

(Multiple Choice)
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