Exam 2: Consumer and Social Well-Being

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Explain the "functionally illiterate."

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Donna is being called "names" online. This is an example of ________.

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Shopaholics suffer from compulsive consumption.

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The consumer's focus on personal health is merging with a growing interest in global health. Some analysts call this new value ________.

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Identify theft occurs when someone steals your personal information without your permission.

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Products meet existing needs, and marketing activities only help to communicate their availability.

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Though the Organization for Economic Cooperation and Development (OECD) outlaws bribery in business practices, it is still common in ________.

(Multiple Choice)
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The shoe company TOMS gives a pair of shoes to a needy child for every pair that it sells. This is an example of a company which has integrated ________ into its business model.

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Explain what is meant by compulsive consumption.

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Discuss an implication that relates to the lack of locational privacy consumers have in today's wired and mobile world.

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Which of the following issues is related to consumer behavior?

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Marketplace sentiments is when enough people band together to express negative comments through activist organizations or in social media.

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When companies make false claims about how environmentally friendly their products are, ________ has occurred.

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Which term refers to marketing techniques that are used to encourage positive behaviors such as literacy or discourage negative behaviors like drunk driving?

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The triple bottom-line orientation recognizes that businesses should strive to cut costs as well as raise revenue.

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Market access (i.e., their ability to find and purchase goods and services) is limited because of physical, mental, economic, or social barriers.

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Greenwashing occurs when companies make false or exaggerated claims on how environmentally friendly their product is.

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The Federal Cigarette Labeling and Advertising Act ________.

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David habitually reaches for his cell phone, thinking that it is vibrating, even when it is not. David suffers from ________.

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People who suffer from compulsive consumption are most likely referred to as ________.

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