Exam 6: International Market Entry

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A(n) _____ is a transaction involving two or more corporations in which only one permanent corporation survives.

(Multiple Choice)
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Non-tariff trade barriers are barriers to free trade that take a form other than tariffs.

(True/False)
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A firm may internationalize as part of an effort to manage its value chain effectively, particularly with respect to minimizing costs.

(True/False)
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_____ is a type of alliance where a contract is established between the parent and the individual who actually buys the business unit to sell a given product or conduct business under its trademark.

(Multiple Choice)
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Which type of venture is the most difficult to pursue, but gives a firm the greatest control because it is able to design every detail of the business?

(Multiple Choice)
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What is franchising? Explain how this alliance works.

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What is a greenfield venture and why is it the most difficult venture to pursue?

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Which of the following is a benefit of early followers?

(Multiple Choice)
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The shipping of a good from the home market to markets outside the home country is called:

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In a(n) _____ firm, the business assets are highly specialized, but interdependent with the other assets of the firm.

(Multiple Choice)
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Write a explanatory note on informal alliances.

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Why is it better for a firm to enter a market in a small way?

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A firm that builds a wholly-owned subsidiary from the ground up is building a:

(Multiple Choice)
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In which type of agreement does a firm agrees to pay a firm for the right to either manufacture or sell a product?

(Multiple Choice)
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An estimated _____ percent of U.S. retail business is conducted through franchisors.

(Multiple Choice)
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Trade barriers in the form of tariffs have increased significantly in recent years.

(True/False)
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Typically, _____ begins when there are direct sales and the firm is directly contacted by customers.

(Multiple Choice)
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