Exam 17: Methods Opersuasion  

The following statement is an example oreasoning from _________ This program was implemented in Philadelphia two years ago and has provided housing for more than 2,000 people at little cost to the city. Iit can work there, it can work here, too.

As your textbook explains, emotion-laden language is the strongest source oemotional appeal in a persuasive speech.

According to your textbook, _______________ reasoning seeks to establish the relationship between causes and effects.

According to your textbook, the following statement is an example owhat type ofallacy? Iwe allow the government to require healthy meals in school cafeterias, then it's only a matter otime before the government tells us everything we can and cannot eat.

Reasoning is the process odrawing a conclusion based on evidence.

According to your textbook, the strongest source oemotional appeal in persuasive speaking is

As explained in your textbook, the credibility oa speaker before he or she starts to speak is called _________ credibility.

Research shows that a speaker's credibility is strongly affected by his or her delivery.

According to your textbook, the following statement is an example othe _______________ fallacy: Our company has only two options-either to cut employee benefits or to lay oflarge numbers oworkers.

When reasoning analogically, you infer that

Establishing common ground with an audience is especially important in the conclusion oa persuasive speech.

What error in reasoning is exemplified by the following statement? I always wear my blue sweater when I take an exam, but I couldn't find it yesterday. II had worn it yesterday, I would not have flunked my accounting exam.

When you reason from principle in a speech, you move from a specific principle to a general conclusion.

According to your textbook, when reasoning from specific instances in a persuasive speech, it is particularly important to

_______________ was the name used by Aristotle for the emotional appeal othe speaker.

According to your textbook, the following statement is an example owhat type ofallacy? Reading an actual book is obviously superior to reading on e-readers or tablets. Books have been around for hundreds oyears.

A persuasive speaker who contends that America's older bridges are becoming unsafe because several bridges have collapsed in recent years is reasoning from specific instances.

The following is an example oreasoning from principle: "All infringements on the right ofree expression are unconstitutional. Limitations on the lyrics opopular songs are infringements on the right ofree expression. Therefore, all limitations on the lyrics opopular songs are unconstitutional."

According to your textbook, the following statement is an example owhat type ofallacy? Once society recognizes same-sex marriages, all traditional values will be destroyed.

A speaker's credibility is affected by everything she or he says and does during the speech.