Exam 17: Methods Opersuasion  

According to your textbook, the following statement is an example owhat type ofallacy? Ocourse, Senator Davis opposes serious tax reform. Before going into politics, he was a corporate lawyer who defended several companies that have since been implicated in unethical financial dealings.

A local landlord with a reputation for failing to return security deposits at the end oa lease has been invited to present his viewpoint at a meeting othe local tenants' union. To everyone's surprise, the landlord accepts the invitation despite the fact that he will be facing an audience with a decidedly negative view ohis integrity. What factor will the landlord have to overcome ihis speech is to have any chance obeing persuasive?

According to your textbook, when using emotional appeal in a persuasive speech, you should

Which othe following is recommended by your textbook as a method for generating emotional appeal in a persuasive speech?

A speaker can have high credibility on one topic and low credibility on another topic.

According to your textbook, the following statement is an example owhat type ofallacy? Iwe give students vouchers to attend private schools, it won't be long until the entire public school system is eliminated.

Although causal reasoning is used a great deal in public speeches, it is seldom used in other situations.

What kind oreasoning is used in the following statement? In the 1770s, the American colonists boycotted British tea and had a big impact on British trade. In 1993, manufacturers in Bangladesh released 150,000 child laborers as a result othreatened boycotts against their products. More recently, Colgate has stopped animal testing for its personal care products in response to consumer boycotts. It is clear from these examples that boycotts have long been used as an instrument osocial change.

As your textbook explains, when reasoning from principle in a persuasive speech, it is particularly important that you

Regardless owhether a persuasive speaker uses emotional appeal, he or she should always build the speech on a firm foundation ofacts and logic.

Credibility is the audience's perception owhether a speaker is qualified to speak on a given topic.

According to your textbook, the following statement is an example owhat type ofallacy? There can't be anything wrong with cheating on exams i75 percent ocollege students do it.

Establishing common ground with an audience is especially important in the introduction oa persuasive speech.

Research shows that skeptical listeners are more likely to be persuaded by evidence they are already familiar with than by evidence that is new to them.

The fallacy ohasty generalization occurs when a speaker

_______________ is the fallacy oattacking the person rather than dealing with the real issue in dispute.

Research indicates that evidence is usually more persuasive when it is stated in general rather than specific terms.

What kind oreasoning is used in the following statement? Requiring students to sign an honor code has reduced the amount ocheating at dozens oschools. Iwe adopt such a code at our school, it will help us reduce the amount ocheating, too.

According to your textbook, the following statement is an example owhat type ofallacy? What does the mayor know about cutting down on crime? After all, he was accused oshoplifting when he was in college.

The credibility oa speaker before she or he starts to speak is called initial credibility.