Exam 3: Opportunity Recognition, Shaping, and Reshaping

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Stringent government approval processes may not signal a poor opportunity if potential margins are still relatively high.

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Better Opportunities tend to exist when:

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What is the name of the process that is the equivalent of brainstorming, but with a focus on writing rather than verbal communication?

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How can a business separate its target customers into categories of importance?

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According to the chapter, people of Hispanic descent will comprise 25% of the US population by what year?

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What is the function of the government in the process of enterprise creation?

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Discuss the limitation of first mover advantage in an emerging market where intellectual property protections are not a major factor.

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Which of the following most typifies a "cocktail entrepreneur?"

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What can an entrepreneur do when there are no business opportunities at all?

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The graphical depiction that highlights the diffusion of product acceptance over time is:

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An important technique in brainstorming is to say:

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What is the only action that the "gather stimuli" stage requires of the entrepreneur?

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Which of the following is NOT related to competitive profiling?

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Asking leading questions is the best method of discovering the appeal of a potential product or concept.

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An entrepreneur should try to broaden his or her customer base definition at the early stages of developing an idea.

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In which stage is it important to play devil's advocate?

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