Exam 3: Opportunity Recognition, Shaping, and Reshaping

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What is an example of a relatively inelastic product?

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Why can't companies raise prices after using penetration pricing strategy?

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Customers can assist you to determine direct competitors, indirect competitors, and substitutes.

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Which of the following is an example of a perfect business?

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It is important to lower your gross margins early in the venture's life

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Give a brief checklist of information that an entrepreneur should investigate.

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Which of the following is not a venture stage specifically enumerated in the chapter?

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The key to success in comedy improvisation is to always say, "Yes, but…"

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An understanding of your STA helps you to:

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When markets are emerging, which factor matters most long term?

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Which of the following is not a part of IDEO's product design steps?

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You will likely fail if you start a business in an area you have no experience in

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A company will make a better growth decision by identifying the most lucrative PTA.

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Most successful ideas are driven by the entrepreneur's personal experience.

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On what category of customers should a startup business focus most of its attention?

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The weak link in Gourmet Stew's business model was?

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Why is the statement, "My startup has no competition," always wrong? How can you find out about your competitors?

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The S-curve is a forecasting tool designed to measure the power of competition.

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According to the chapter, into what type of opportunity should a business idea translate?

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What markets are characterized by "stealth" competition?

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