Exam 13: Innovation, Entrepreneurship, and Creativity

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A stage- gate development funnel typically has ___________ stages.

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To retain innovative R&D scientists, an organization needs to:

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Automobiles are currently at which stage in the product life cycle?

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A lightweight team leader would be appropriate for an organization seeking:

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Strong property rights weaken obstacles to change.

(True/False)
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A lightweight team leader is normally the head of a functional department.

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Senior management typically looks at proposals at what part of the stage- gate model?

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The main innovation problem at The Gap was that front- line managers were given too much authority to innovate.

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The informal organization can be used to overcome obstacles presented by the formal structure in inhibiting innovation.

(True/False)
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At gate one of the stage- gate development funnel, cross- functional managers create a product development plan.

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A boundary spanner is one who:

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When Don Frey directed his efforts to build the Mustang, he was a(n)__________.

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The leaders of innovation and new product development in established organizations are called __________.

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Boundary spanners typically push the innovation envelope as far as they can, sometimes upsetting top management.

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Which of the following is not one of the factors that shapes organizational culture?

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It has been estimated that between 12 to 20% of R&D projects result in a product that gets to the market.

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The growth stage in the product life cycle begins right after the product is introduced to the market.

(True/False)
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If the typical consumer for a product purchases the product as a replacement, such as upgrading a computer or getting a new car, that product is considered to be in what stage of the life cycle?

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Which of the following would be the best project manager?

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Amazon.com's addition of CD's and gifts represents__________ .

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