Exam 3: Cognitive Foundations of Entrepreneurship: Creativity and Opportunity Recognition
Exam 1: Entrepreneurship:: A Field, an Activity - and a Way of Life55 Questions
Exam 2: Entrepreneurial Opportunities: Their Origins, Forms, and Suitability For New Ventures61 Questions
Exam 3: Cognitive Foundations of Entrepreneurship: Creativity and Opportunity Recognition60 Questions
Exam 4: What Entrepreneurs Need to Know Before They Start: Acquiring and Interpreting Information About Markets Competitors and Government59 Questions
Exam 5: Assembling the Team: Acquiring and Utilizing Essential Human Capital58 Questions
Exam 6: Financial Resources For New Ventures: How To Get Them, How To Manage Them61 Questions
Exam 7: Writing An Effective Business Plan: Building A Road Map to Success53 Questions
Exam 8: Legal Issues Relating To New Ventures: Protecting Your Reputation, Your Assets, And Your Ideas55 Questions
Exam 9: Marketing in a New Venture56 Questions
Exam 10: Strategy: Planning For Competitive Advantage53 Questions
Exam 11: Preparing For And Attaining Growth: Strategies For Building Lasting Success54 Questions
Exam 12: Managing New Ventures For Growth60 Questions
Exam 13: Exit Strategies For Entrepreneurs: The Concluding Act60 Questions
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Although many approaches to understanding the utilization of information exist,among them a cognitive perspective is especially helpful.
(True/False)
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The illusion of control refers to the tendency to assume that our fate is under our control to a greater extent than is actually the case,to believe that we have more control over what happens to us than rational considerations suggest.
(True/False)
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A way in which concepts can be changed or expanded is through
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________ holds a limited amount of information for brief periods of time.
(Multiple Choice)
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The more experience people have in a particular field,the more likely that they will be able to identify opportunities in it.
(True/False)
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A person visualizes certain types of cars when he hears the word "vehicle." In recalling the certain types of cars,the person is using the cognitive framework called
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Analogies involve perceiving similarities between objects or events that are otherwise dissimilar.
(True/False)
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Explain why a person who is more optimistic might be more likely to recognize opportunities than a person who is less optimistic.
(Essay)
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Making decisions and solving problems are the result of the process of human cognition.
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Long-term memory allows us to retain large amounts of information for long periods of time.
(True/False)
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For something to be the result of creativity,it must be considered original,but does not have to be practical.
(True/False)
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Simple rules that guide in making complex decisions are known as
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Cognitive frameworks representing our knowledge and assumptions about specific aspects of the world are
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Discuss the idea of prototypes and explain how prototypes could help or hinder creativity.
(Essay)
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In order for something to be considered a result of creativity,it must be
(Multiple Choice)
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Idea generation is defined as the process through which individuals conclude that they have identified the potential to create something new that has the capacity to generate economic value.
(True/False)
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Three dangerous potential errors in our thinking that result from the same general tendency to conserve our limited processing capacity are
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