Exam 10: Buying, Using, and Disposing

The fact that some customers will pay three to four times as much as others to fly first class,even though the plane arrives at the same time for every passenger,demonstrates the importance of both the social and physical surroundings in the marketplace.

Consumers' physical and social environments have little to do with the motives that are constructed for product usage.

In a(n)________,consumers participate in the production of the products or services they buy.

A ________ orientation dimension distinguishes between people who prefer to do one thing at a time and those who have multitasking timestyles.

The personality of a retail store is also called ________.

A garage sale is an example of what is called ________.

According to the consumer behavior model presented in the text,the ________ includes the shopping experience,point-of-purchase stimuli,and sales interactions.

A group composed of people that the consumer actually knows is called a(n)________ reference group.

Clothing choices are often heavily influenced by the situation in which the consumer needs to wear them.

Most Americans will state that they are always rushed for time even though many people have opportunities for leisure.This perception is referred to as ________.

Describe the concepts of normative influence and comparative influence among reference groups.

According to a survey,with respect to disposing of products,about two out of three people indicate that they could be classified as ________.

Tara was shopping for a new pair of shoes for work.The salesperson was very helpful and friendly,bringing Tara some styles she hadn't thought to try on but that she ended up really liking.Noticing Tara's University of Wisconsin tee-shirt,the salesperson said that she was a student there.Tara ended up buying three pairs of shoes rather than the one pair she had planned on.Tara's experience shows the effect of ________ on consumer behavior.

When shopping with others,some people are more likely to choose risky alternatives than they would be if shopping alone.This behavior occurs due to social power of groups.

Allison Chewie felt she was always pressed for time; she was feeling ________.

Time poverty seems to be more a problem of perception than of fact.

If a retailer has decided to use a marketscape theme for its retail operations,the retailer's store images will be built on information and communications technology features.

The pressure to conform that escalates as more and more group members "cave in" is called the ________ effect.

A coupon-dispensing machine in a grocery aisle and an employee handing out free samples of a new product are both examples of ________.

Which of the following is an unpleasant psychological state?