Question 1

_____ coordinates and integrates all of the activities performed by channel members into a seamless process,from the source to the point of consumption,resulting in enhanced customer and economic value.

Accepted Answer

A)  Yield management 
B)  Channel power 
C)  Materials handling 
D)  Supply chain management 
E)  Physical distribution

Question 2

What is relationship integration? Describe a supply chain that has achieved high relationship integration.

Accepted Answer

The answer of What is relationship integration? Describe a supply...

Question 3

Which business process ensures that firms in the supply chain have the resources they need?

Accepted Answer

A)  Manufacturing flow management 
B)  Customer service management 
C)  Product development and commercialization 
D)  Order fulfillment 
E)  Demand management

Question 4

Of the eight critical business processes on which supply chain managers must focus,the _____ process presents a multi-company,unified response system to the customer whenever complaints,concerns,questions,or comments are voiced.

Accepted Answer

A)  manufacturing flow management 
B)  customer service management 
C)  product development and commercialization 
D)  order fulfillment 
E)  demand management

Question 5

The goal of inventory management is to:

Accepted Answer

A)  minimize inventory levels while maintaining an adequate supply of goods to meet customer demands. 
B)  maximize inventory levels to prevent any possibility of stockouts. 
C)  determine order timing and order quantity. 
D)  estimate proper usage rates. 
E)  integrate JIT to reduce risks of obsolescence, theft, and damage.

Question 6

Which of the following transportation modes can most easily determine the location of a package en route between shipper and receiver?

Accepted Answer

A)  Air 
B)  Truck 
C)  Rail 
D)  Pipe 
E)  Water

Question 7

When Rick purchased tickets to a concert on the Internet,it was an example of:

Accepted Answer

A)  single-sourcing distribution. 
B)  one-way channelization. 
C)  electronic distribution. 
D)  mass customization. 
E)  aggregated marketing.

Question 8

Explain what is meant by supply chain integration and list the five types of integration sought by firms interested in providing top-level service to customers.

Accepted Answer

The answer of Explain what is meant by supply chain...

Question 9

By working closely with its suppliers and listening to its customers,Target has improved the service encounter to a level that was not thought possible in mass retailing.This is an example of which of the eight critical processes performed by supply managers?

Accepted Answer

A)  Manufacturing flow management 
B)  Customer service management 
C)  Product development and commercialization 
D)  Order fulfillment 
E)  Demand management

Question 10

List the components of the logistics function in the supply chain.

Accepted Answer

The answer of List the components of the logistics function...

Question 11

_____ is (are)composed of bundles of interconnected activities that stretch across firms in the supply chain.

Accepted Answer

A)  ABC segmentation strategies 
B)  Activity-based costing 
C)  Customer relationship management 
D)  Business processes 
E)  Customer service activities

Question 12

Which business process supports manufacturing flow by identifying and maintaining relationships with highly valued suppliers?

Accepted Answer

A)  Supplier relationship management 
B)  Customer service management 
C)  Product development and commercialization 
D)  Order fulfillment 
E)  Demand management

Question 13

Which business process is based on the activities involved in customer data collection,forecasting of future demand,synchronization of supply and demand by comparing production capacity to forecasts,and the development of activities to "smooth out" demand?

Accepted Answer

A)  Manufacturing flow management 
B)  Customer service management 
C)  Product development and commercialization 
D)  Order fulfillment 
E)  Demand management

Question 14

Fishy Business
DNA testing has revealed that sushi bar customers are not always getting what they pay for. Scientists at the American Museum of Natural History tested fish from 31 sushi bars and found that the tuna coveted by many diners is often a cheaper substitute, a banned fish, or an endangered species. This could be the result of an honest mistake in the supply chain, or it could be a deliberate attempt to deceive buyers. However, researchers have uncovered a DNA "bar code" that can accurately identify the type of fish. While still a ways off, the scientist who developed the tuna DNA bar code envisions a small device that can provide instantaneous species identification, which will result in restaurants ultimately providing what their customers are demanding and paying for.
-Refer to Fishy Business.If all the firms involved with getting the fish from the ocean onto consumers' plates work together to perform tasks as a single unified system,which of the following are they using?

Accepted Answer

A)  A synergistic approach 
B)  A systems approach 
C)  A primary approach 
D)  A networked approach 
E)  An interdependent approach

Question 15

One of the most critical global supply issues for importers of any size is coping with the legalities of trade in other countries.

Accepted Answer

A) True 
 B)False

Question 16

One major advantage of pipelines over other modes of transportation is:

Accepted Answer

A)  availability 
B)  points served 
C)  flexibility 
D)  speed 
E)  reliability

Question 17

When the Boeing Co.announced it would delay the introduction of its new 787,the CEO blamed the problem on the company's supply chain.Airplanes use thousands of individual parts,and in an attempt to relieve the smaller,individual supply chain quandary,Boeing used major suppliers to construct large pieces of the plane.Boeing would have benefited from more _____ integration.

Accepted Answer

A)  channel 
B)  supply chain 
C)  MRP 
D)  functional 
E)  tactical distribution

Question 18

Companies that use supply chain management techniques typically also use a push promotional strategy.

Accepted Answer

A) True 
 B)False

Question 19

Fishy Business
DNA testing has revealed that sushi bar customers are not always getting what they pay for. Scientists at the American Museum of Natural History tested fish from 31 sushi bars and found that the tuna coveted by many diners is often a cheaper substitute, a banned fish, or an endangered species. This could be the result of an honest mistake in the supply chain, or it could be a deliberate attempt to deceive buyers. However, researchers have uncovered a DNA "bar code" that can accurately identify the type of fish. While still a ways off, the scientist who developed the tuna DNA bar code envisions a small device that can provide instantaneous species identification, which will result in restaurants ultimately providing what their customers are demanding and paying for.
-Refer to Fishy Business.Tsunami,a sushi bar,takes every precaution to make sure it does not purchase any species of fish that have been classified as endangered.It partners with its suppliers to verify-as much as is possible-the species of the fish it purchases.This is an example of:

Accepted Answer

A)  sustainable supply chain management 
B)  contract logistics 
C)  intermediary distribution 
D)  eco-marketing 
E)  environmental mediation

Question 20

Whirlpool and Lowe's
Every week, Whirlpool and Lowe's have an online conference call to discuss what appliances are selling in the stores and what capacity Whirlpool has to make product. Often, the discussion revolves around a particular model that is selling at a higher than expected rate in Lowe's. This often results in Whirlpool quickly flexing its supply chain to make more of the high-selling product and delivering it to Lowe's customers. However, sometimes the answer is that Whirlpool and/or its suppliers do not have the capacity to make more of the product in question. It then becomes a question of demand shaping for Lowe's. What promotions, in-store displays, and sales incentives can Lowe's implement to shift demand from the capacity-constrained model to one that the supply chain has more capacity to deliver? In this way, Lowe's, Whirlpool, and their suppliers manage supply and also demand.
-Refer to Whirlpool and Lowe's.Given that accessibility and reliability are keys to Lowe's marketing strategy,what mode of transportation is most likely used in this relationship?

Accepted Answer

A)  Air 
B)  Water 
C)  Truck 
D)  Pipeline 
E)  Rail

Exam 25: Supply Chain Management

_____ coordinates and integrates all of the activities performed by channel members into a seamless process,from the source to the point of consumption,resulting in enhanced customer and economic value.

What is relationship integration? Describe a supply chain that has achieved high relationship integration.

Which business process ensures that firms in the supply chain have the resources they need?

Of the eight critical business processes on which supply chain managers must focus,the _____ process presents a multi-company,unified response system to the customer whenever complaints,concerns,questions,or comments are voiced.

The goal of inventory management is to:

Which of the following transportation modes can most easily determine the location of a package en route between shipper and receiver?

When Rick purchased tickets to a concert on the Internet,it was an example of:

Explain what is meant by supply chain integration and list the five types of integration sought by firms interested in providing top-level service to customers.

By working closely with its suppliers and listening to its customers,Target has improved the service encounter to a level that was not thought possible in mass retailing.This is an example of which of the eight critical processes performed by supply managers?

List the components of the logistics function in the supply chain.

_____ is (are) composed of bundles of interconnected activities that stretch across firms in the supply chain.

Which business process supports manufacturing flow by identifying and maintaining relationships with highly valued suppliers?

Which business process is based on the activities involved in customer data collection,forecasting of future demand,synchronization of supply and demand by comparing production capacity to forecasts,and the development of activities to "smooth out" demand?

One of the most critical global supply issues for importers of any size is coping with the legalities of trade in other countries.

One major advantage of pipelines over other modes of transportation is:

Companies that use supply chain management techniques typically also use a push promotional strategy.