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Firmographics Involves Both Organizational or Business Characteristics-Such as Location,size of Firm,industry

Question 122

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Firmographics involves both organizational or business characteristics-such as location,size of firm,industry category,corporate activities,business objectives,and buying objectives-and characteristics of the composition of the organization-which include each of the following EXCEPT:


A) the income distribution of employees
B) age
C) education of the workforce
D) competitive intensity

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