Question 1

A _____ sample size will _____ the size of the confidence interval.

Accepted Answer

A)  large;reduce 
B)  large;expand 
C)  small;not effect 
D)  small;reduce

Question 2

A survey researcher would be most likely to use a(n)_____ question when the dimensions of the variables are well defined.

Accepted Answer

A)  loaded 
B)  double-barreled 
C)  open-ended 
D)  closed-ended

Question 3

When Carl responds to the questions on a survey,he answers in a way that would reflect most favourably on him.Carl's behaviour best illustrates

Accepted Answer

A)  social feedback. 
B)  social acceptance. 
C)  social desirability. 
D)  feedback response.

Question 4

In general,the lower the response rate for a survey,the

Accepted Answer

A)  more likely biases exist to distort the findings. 
B)  less likely biases exist to distort the findings. 
C)  more confidence one has in generalizing the results. 
D)  more confidence one has that respondents are telling the truth.

Question 5

To test the hypothesis that younger people are more opposed to the use of nuclear energy than older people,the best method would be to conduct a(n)

Accepted Answer

A)  archival study. 
B)  case study. 
C)  survey. 
D)  naturalistic observation study.

Question 6

Which of the following behaviours would a researcher be least likely to do to increase response rates when employing telephone or mail surveys?

Accepted Answer

A)  Send a follow-up reminder 
B)  Offer an incentive for participating 
C)  Ask a respondent to call the researcher back 
D)  Attempt to convince people of the importance of the survey and their participation

Question 7

"Should residents of the city spend more money on parks and road improvements?" is an example of a ________ question.

Accepted Answer

A)  yes-or-no 
B)  double-barreled 
C)  leading 
D)  needs assessment

Question 8

"Are you in favour of programs designed to help lower the unreasonably high rent in the county?" is an example of a(n)_____ question.

Accepted Answer

A)  unnecessarily complex 
B)  loaded 
C)  double-barreled 
D)  socially undesirable

Question 9

In order to eliminate the problem of a person always agreeing or disagreeing on all items in a questionnaire,a researcher would

Accepted Answer

A)  word half the questions in a positive way and half the questions in a negative way. 
B)  instruct participants not to agree or disagree consistently. 
C)  use a more reliable questionnaire. 
D)  include more complex questions that require more attention from respondents.

Question 10

"Do you think it is important to decrease the extreme amount of money wasted on holiday decorations?" is an example of a _____ question.

Accepted Answer

A)  double-barreled 
B)  negative worded 
C)  loaded 
D)  yea-saying and nay-saying

Question 11

James has constructed a 95% confidence interval and found the confidence limits to be 75 and 79.We can conclude that

Accepted Answer

A)  95% of all population means will be between 75 and 79. 
B)  scores from 95% of individuals within the population will be between 75 and 79. 
C)  95% of confidence intervals that are calculated in this manner will contain the true population mean. 
D)  mathematically,95% of 79 is 75.

Question 12

Asking participants in a survey if they agree with the statement "I like spending my free time with other people" and later in the survey asking in they agree with the statement "I enjoy being alone during my free time" will help in identifying

Accepted Answer

A)  loaded questions. 
B)  negative wording. 
C)  response sets. 
D)  double-barreled questions.

Question 13

The chair of the Psychology department is interested in Psychology majors' attitudes toward implementing an internship as a requirement for completion of the degree.She obtains a list of all students who are psychology majors,randomly selects 100,and surveys all of the selected students.What type of sampling technique has she employed?

Accepted Answer

A)  Simple random sampling 
B)  Stratified random sampling 
C)  Class sampling 
D)  Convenience sampling

Question 14

Students are asked to evaluate the food sold in the university cafeteria on 7-point scales with bipolar adjectives such as poor-good and inexpensive-expensive.These measures represent what type of scale?

Accepted Answer

A)  Graphic rating 
B)  Comparative rating 
C)  Semantic differential 
D)  Labeled response alternatives

Question 15

When respondents answer in agreement with all questions,this is referred to as _____.However,if respondents answer in disagreement to all questions,this is referred to as _____.

Accepted Answer

A)  social desirability;social undesirability 
B)  loading;unloading 
C)  positive wording;negative wording 
D)  yea-saying;nay-saying

Question 16

Your research methods instructor asks you to distribute a survey on cheating to a random sample of college students.To save time,you go to the cafeteria and distribute the surveys among the students who are there.This sampling method is called ________ sampling.

Accepted Answer

A)  simple random 
B)  convenience 
C)  cluster 
D)  quota

Question 17

If you want to assess political allegiances amongst registered voters in Vancouver classified by social class and age,you might randomly select voters from each subgroup according to their proportion in the entire city.This sampling technique is called ________ sampling.

Accepted Answer

A)  quota 
B)  cluster 
C)  simple random 
D)  stratified random

Question 18

Which one of the following is a non-probability sampling technique?

Accepted Answer

A)  Simple random sampling 
B)  Quota sampling 
C)  Stratified random sampling 
D)  Cluster sampling

Question 19

When constructing a survey,it is a good idea to ask the most interesting and important questions ___________________.

Accepted Answer

A)  first 
B)  in the middle 
C)  last 
D)  scattered throughout the survey

Question 20

When interviewing Sarah,John nods his head and smiles whenever Sarah responds with an answer that he likes.John's behaviour is an example of

Accepted Answer

A)  a response set. 
B)  yea-saying. 
C)  sampling bias. 
D)  interviewer bias.

Exam 7: Asking People About Themselves: Survey Research

A _ sample size will _ the size of the confidence interval.

A survey researcher would be most likely to use a(n) _____ question when the dimensions of the variables are well defined.