Question 1

A firm that considers internationalization a priority is likely to have an organizational structure with _________________________ in charge of particular countries.

Accepted Answer

The answer of A firm that considers internationalization a priority...

Question 2

In controlling international marketing operations, standards and measures instituted for evaluation purposes are often not comparable across countries.

Accepted Answer

A) True 
 B)False

Question 3

Which type of organizational structure is helpful for services?

Accepted Answer

A) International division structure 
B) Worldwide regional division structure 
C) Product division structure 
D) Matrix structure

Question 4

Which of the following is true about the future of distribution? Companies will

Accepted Answer

A) Continue to adopt just-in-time inventory systems 
B) Coordinate inventory systems with suppliers 
C) Coordinate inventory systems with clients 
D) All of the above are true

Question 5

Companies operating in countries that are similar to their home country are likely to opt for an organization that would integrate operations between the home and host countries.

Accepted Answer

A) True 
 B)False

Question 6

Research and development will benefit from centralization.

Accepted Answer

A) True 
 B)False

Question 7

Companies can use a regional focus in especially if, in the region where they operate, countries share a language and culture.

Accepted Answer

A) True 
 B)False

Question 8

Companies with e-commerce capabilities turn away international orders

Accepted Answer

A) Because of difficulty handling import and tax regulations 
B) Because of language barriers 
C)  Payment mechanisms 
D) all of the above

Question 9

Which type of organizational structure is used by Frito-Lay?

Accepted Answer

A) International division structure 
B) Worldwide regional division structure 
C) Product division structure 
D) Matrix structure

Question 10

In a ____________________ structure, two dimensions are integrated such that each operational unit reports to both region/country managers and product managers.

Accepted Answer

The answer of In a ____________________ structure, two dimensions are...

Question 11

Which type of focus is likely to be used when companies operate in countries that share language, religion or other cultural similarities?

Accepted Answer

A) Hierarchical focus 
B) Centralized focus 
C) Regional focus 
D) Product focus

Question 12

An organization that is ____________________ and centralized is likely to have a centralized international organization.

Accepted Answer

The answer of An organization that is ____________________ and centralized...

Question 13

This structure allows for duplication and might increase costs, but it, nevertheless, is considered effective in creating competitive advantage for the firm.

Accepted Answer

A) Product division structure 
B) International division structure 
C) Worldwide division structure 
D) None of the above

Question 14

The _________________________ structure is increasingly being replaced by the matrix structure.

Accepted Answer

The answer of The _________________________ structure is increasingly being replaced...

Question 15

Which type of structure is better equipped to immediately process and respond to country-specific information?

Accepted Answer

A) International division structure 
B) Product division structure 
C) Worldwide regional division structure 
D) Functional area structure

Question 16

Companies operating in countries that have ample educated and qualified labor are likely to use a centralized organizational structure.

Accepted Answer

A) True 
 B)False

Question 17

Which statement regarding the rotating of managers is true?

Accepted Answer

A) Rotating managers to different assignments creates "brain drain" and should be avoided. 
B) Rotating managers to different areas makes it more likely that the manager will become a competitor. 
C) Rotating managers to different assignments helps the company obtain the maximum benefit from international experience. 
D) Rotating managers to different assignments is an effective formal control.

Question 18

Companies operating in countries that are similar to their home country are likely to use similar strategies.

Accepted Answer

A) True 
 B)False

Question 19

At which level is the firm with an international division structure typically focused?

Accepted Answer

A) Domestic 
B) Regional 
C) Global 
D) Production

Question 20

The ____________________ structure takes into account the multiple dimensions involved in doing business internationally such as functional, product, and region/country dimensions.

Accepted Answer

The answer of The ____________________ structure takes into account the...

Exam 17: Organizing and Controlling International Marketing Operations and Perspectives for the Future

A firm that considers internationalization a priority is likely to have an organizational structure with _________________________ in charge of particular countries.

In controlling international marketing operations, standards and measures instituted for evaluation purposes are often not comparable across countries.

Which type of organizational structure is helpful for services?

Which of the following is true about the future of distribution? Companies will

Companies operating in countries that are similar to their home country are likely to opt for an organization that would integrate operations between the home and host countries.

Research and development will benefit from centralization.

Companies can use a regional focus in especially if, in the region where they operate, countries share a language and culture.

Companies with e-commerce capabilities turn away international orders

Which type of organizational structure is used by Frito-Lay?

In a ____________________ structure, two dimensions are integrated such that each operational unit reports to both region/country managers and product managers.

Which type of focus is likely to be used when companies operate in countries that share language, religion or other cultural similarities?

An organization that is ____________________ and centralized is likely to have a centralized international organization.

This structure allows for duplication and might increase costs, but it, nevertheless, is considered effective in creating competitive advantage for the firm.

The _________________________ structure is increasingly being replaced by the matrix structure.

Which type of structure is better equipped to immediately process and respond to country-specific information?

Companies operating in countries that have ample educated and qualified labor are likely to use a centralized organizational structure.

Which statement regarding the rotating of managers is true?

Companies operating in countries that are similar to their home country are likely to use similar strategies.

At which level is the firm with an international division structure typically focused?

The ____________________ structure takes into account the multiple dimensions involved in doing business internationally such as functional, product, and region/country dimensions.