Question 1

Enterprise software is unusually complex,and extensive ________ may degrade system performance,compromising the information and process integration that are the main benefits of the system.

Accepted Answer

The answer of Enterprise software is unusually complex,and extensive ________...

Question 2

________ software deals with employee issues that are closely related to CRM,such as setting objectives,employee performance management,performance-based compensation,and employee training.

Accepted Answer

The answer of ________ software deals with employee issues that...

Question 3

Supply chain ________ systems manage the flow of products through distribution centres and warehouses to ensure that products are delivered to the right locations in the most efficient manner.

Accepted Answer

A) demand 
B) delivery 
C) planning 
D) execution

Question 4

________ software is built around thousands of predefined business processes from all functional areas.

Accepted Answer

A) Process management 
B) PRM 
C) Enterprise 
D) CRM

Question 5

Wayne is looking at the business processes that are critical in his firm.The processes include procurement,inventory management,purchasing,shipping,production planning,production scheduling,material requirements planning,quality control,distribution,transportation execution,and plant and equipment maintenance.Which of the business processes supported by enterprise software is most critical for this firm?

Accepted Answer

A) financial and accounting processes 
B) human resources processes 
C) manufacturing and production processes 
D) sales and marketing processes processes

Question 6

Identify five benefits of customer relationship management systems.

Accepted Answer

The answer of Identify five benefits of customer relationship management...

Question 7

In the pre-Internet environment,supply chain coordination was hampered by the difficulties of making information flow smoothly among different internal supply chain processes.

Accepted Answer

A) True 
 B)False

Question 8

Supply chain execution systems enable the firm to generate demand forecasts for a product and to develop sourcing and manufacturing plans for that product.

Accepted Answer

A) True 
 B)False

Question 9

A company's organizations and processes for distributing and delivering products to the final customers is the

Accepted Answer

A) supplier's internal supply chain. 
B) external supply chain. 
C) upstream portion of the supply chain. 
D) downstream portion of the supply chain.

Question 10

Selling a customer with a checking account a home improvement loan is an example of

Accepted Answer

A) operational CRM. 
B) direct marketing. 
C) cross-selling. 
D) cross-channel promotions.

Question 11

Which of the following is an important capability for service processes that is found in most major CRM software products?

Accepted Answer

A) returns management 
B) lead management 
C) account management 
D) events management

Question 12

________ CRM uses a customer data warehouse and tools to analyze customer data collected from the firm's customer touch points and from other sources.

Accepted Answer

The answer of ________ CRM uses a customer data warehouse...

Question 13

The ________ is tamed by reducing uncertainties about demand and supply when all members of the supply chain have accurate and up-to-date information.

Accepted Answer

A) upstream portion 
B) downstream portion 
C) internal supply chain 
D) bullwhip effect

Question 14

Operational CRM applications include tools for

Accepted Answer

A) identifying buying patterns. 
B) calculating CLTV. 
C) sales force automation. 
D) pinpointing unprofitable customers.

Question 15

What are the advantages and disadvantages of using cloud-based enterprise applications?

Accepted Answer

The answer of What are the advantages and disadvantages of...

Question 16

What are the benefits of enterprise systems? What are the challenges of enterprise systems?

Accepted Answer

The answer of What are the benefits of enterprise systems?...

Question 17

A supply chain driven by actual customer orders or purchases follows a ________ model.

Accepted Answer

A) pull-based model 
B) build-to-stock 
C) push-based 
D) replenishment-driven

Question 18

Robert is going to a conference to get training in the area of SCM.Upon his return he needs to be able to instruct upper management at his firm on "How do supply chain management systems coordinate planning,production,and logistics with suppliers?" Describe how he should answer that question.

Accepted Answer

The answer of Robert is going to a conference to...

Question 19

Major CRM application software vendors include Siebel Systems,PeopleSoft,SAP,and Salesforce.com.

Accepted Answer

A) True 
 B)False

Question 20

________ systems enable the firm to model its existing supply chain,generate demand forecasts for products,and develop optimal sourcing and manufacturing plans.

Accepted Answer

The answer of ________ systems enable the firm to model...

Exam 9: Enterprise Applications to Manage Supply Chains and Respond to Customers

Enterprise software is unusually complex,and extensive ________ may degrade system performance,compromising the information and process integration that are the main benefits of the system.

________ software deals with employee issues that are closely related to CRM,such as setting objectives,employee performance management,performance-based compensation,and employee training.

Supply chain ________ systems manage the flow of products through distribution centres and warehouses to ensure that products are delivered to the right locations in the most efficient manner.

________ software is built around thousands of predefined business processes from all functional areas.

Identify five benefits of customer relationship management systems.

In the pre-Internet environment,supply chain coordination was hampered by the difficulties of making information flow smoothly among different internal supply chain processes.

Supply chain execution systems enable the firm to generate demand forecasts for a product and to develop sourcing and manufacturing plans for that product.

A company's organizations and processes for distributing and delivering products to the final customers is the

Selling a customer with a checking account a home improvement loan is an example of

Which of the following is an important capability for service processes that is found in most major CRM software products?

________ CRM uses a customer data warehouse and tools to analyze customer data collected from the firm's customer touch points and from other sources.

The ________ is tamed by reducing uncertainties about demand and supply when all members of the supply chain have accurate and up-to-date information.

Operational CRM applications include tools for

What are the advantages and disadvantages of using cloud-based enterprise applications?

What are the benefits of enterprise systems? What are the challenges of enterprise systems?

A supply chain driven by actual customer orders or purchases follows a ________ model.

Robert is going to a conference to get training in the area of SCM.Upon his return he needs to be able to instruct upper management at his firm on "How do supply chain management systems coordinate planning,production,and logistics with suppliers?" Describe how he should answer that question.

Major CRM application software vendors include Siebel Systems,PeopleSoft,SAP,and Salesforce.com.

________ systems enable the firm to model its existing supply chain,generate demand forecasts for products,and develop optimal sourcing and manufacturing plans.