Exam 9: Ecology of the Mass Media

Which of the following best describes the point of the Leu et al (2005) study?

Books and magazines tend to portray males as _________ whereas females are portrayed as _________.

When featured characters on children's television shows are linked to toys sold in the marketplace, this is known as _________ marketing.

According to your text, when sexually-suggestive bedroom scenes on shown on television, the couples in the scenes are typically

Reading differs from other types of media influences in that

Which of the following is NOT a bias one might find in a textbook?

With what aspects of family interaction does television viewing potentially interfere?

After viewing violent scenes on television, young children are more willing to

Children ages birth to six spend as much time with television, computers, and video games as they do

Jalon's teacher read a book in which a monster emerged from under the bed. Since the book reading, Jalon has been afraid to go to sleep. This is an example of how a media message can

Advertisers report that children start asking for brand names as early as _________ years old.

Advanced in television broadcasting have created changes of millions of U.S. families in

Action for Children's Television is an example of a

The award given yearly for the most distinguished picture book for children is called the ________________________.

One key difference between books and magazines as it relates to socialization is that magazines contain

Which theory related to socialization believes that media content affects viewers' beliefs about the world and alters their behavior as a result?

Newspapers, magazines, books, radio, and television are all examples of

Using information found in your text, evaluate the ways in which communities have responded to concerns about broadcast television.

The Public Broadcasting System (PBS) was founded in what year?

When the intent of an advertisement is concealed or hidden, this is known as _________ advertising.