Exam 16: Pricing and Revenue Management in a Supply Chain

arrow
  • Select Tags
search iconSearch Question
flashcardsStudy Flashcards
  • Select Tags

Effective differential pricing over time will generally

(Multiple Choice)
4.9/5
(84)

The tactic of overbooking or overselling the available asset is suitable in any situation where customers are able to cancel orders and the value of the asset drops significantly after a deadline.

(True/False)
4.9/5
(85)

The two forms of supply chain assets are

(Multiple Choice)
4.8/5
(73)

Any asset that loses value over time is perishable.

(True/False)
4.9/5
(80)

How do firms address the problems of spoilage and spill?

(Essay)
4.8/5
(57)

Scenario 16.3 - AITP's Revenge The student chapter of the Association of Information Technology Professionals (AITP)notices the success that the APICS student chapter has with their traditional barbecue sauce fundraiser.Blinded by their jealousy,the club officers decide to sell a competing product,clocks made out of junk computer parts that the club sponsor whips up in his garage.Club officers set up a card table in the atrium of the business building and take turns staffing it for the duration of the computer clock season,which is four months.Twenty-five years of experience have revealed that demand varies depending on the month of the season.Customer demand in the first month can be described as 20-p1,in the second month as 20-1.4p2,in the third month 20-1.8p3,and in the fourth month 20-2.2p4. -The components needed to produce a computer clock cost twenty-five cents.What should the price of the computer clocks be in the first month of the selling season?

(Multiple Choice)
4.8/5
(83)

Most firms must decide what fraction of an asset to

(Multiple Choice)
4.9/5
(67)

Scenario 16.3 - AITP's Revenge The student chapter of the Association of Information Technology Professionals (AITP)notices the success that the APICS student chapter has with their traditional barbecue sauce fundraiser.Blinded by their jealousy,the club officers decide to sell a competing product,clocks made out of junk computer parts that the club sponsor whips up in his garage.Club officers set up a card table in the atrium of the business building and take turns staffing it for the duration of the computer clock season,which is four months.Twenty-five years of experience have revealed that demand varies depending on the month of the season.Customer demand in the first month can be described as 20-p1,in the second month as 20-1.4p2,in the third month 20-1.8p3,and in the fourth month 20-2.2p4. -The components needed to produce a computer clock cost twenty-five cents.What should the price of the computer clocks be in the third month of the selling season?

(Multiple Choice)
4.8/5
(79)

Scenario 16.1 - The Stone Lion The Stone Lion,a bed and breakfast located in a sleepy town,caters to two groups of customers,young couples interested in something marginally more exotic than a staycation,and corporate clients interested in doing some team-building at a location with no cellular service.Corporations know they can get rooms with minimal notice,but young couples on tight budgets tend to plan well in advance of their planned stay at the property.The corporate rate for rooms is $250 per person and the demand pattern is normal with a mean of 20 and a standard deviation of 10.The proprietor of the Stone Lion takes pity on the young couples and charges them only $150 for identical accommodations. -If the corporate price and young couples' price both double,how many additional rooms should the Stone Lion hold for corporate clients?

(Multiple Choice)
4.8/5
(75)

How can firms address the problem of perishable assets?

(Essay)
4.8/5
(73)

Scenario 16.1 - The Stone Lion The Stone Lion,a bed and breakfast located in a sleepy town,caters to two groups of customers,young couples interested in something marginally more exotic than a staycation,and corporate clients interested in doing some team-building at a location with no cellular service.Corporations know they can get rooms with minimal notice,but young couples on tight budgets tend to plan well in advance of their planned stay at the property.The corporate rate for rooms is $250 per person and the demand pattern is normal with a mean of 20 and a standard deviation of 10.The proprietor of the Stone Lion takes pity on the young couples and charges them only $150 for identical accommodations. -If the price young couples are willing to pay increases by 50%,how many rooms should be reserved for corporate clients?

(Multiple Choice)
4.7/5
(73)

Revenue management adjusts the pricing and available supply of assets to maximize profits.

(True/False)
4.8/5
(71)

Customers will have a negative perception of revenue management tactics if they are simply presented as a mechanism for extracting maximum revenue.

(True/False)
4.8/5
(82)

If higher price buyers have to be turned away because the capacity has already been committed to lower price buyers,this is

(Multiple Choice)
4.7/5
(73)

To differentiate between the various market segments,the firm must

(Multiple Choice)
4.8/5
(75)

The reserved quantity will be affected by the difference in margin between the spot market and the bulk sale,but not the distribution of demand from the spot market.

(True/False)
4.7/5
(71)

Faced with seasonal peaks,an effective revenue management tactic is to charge a higher price during the peak period and a higher price during off-peak periods.

(True/False)
4.8/5
(76)

A shortage of capacity (or inventory)occurs when

(Multiple Choice)
4.8/5
(82)

Unused capacity from the past is extremely valuable.

(True/False)
4.9/5
(83)

The tactic of varying price over time is suitable for assets

(Multiple Choice)
4.7/5
(94)
Showing 61 - 80 of 102
close modal

Filters

  • Essay(0)
  • Multiple Choice(0)
  • Short Answer(0)
  • True False(0)
  • Matching(0)