Exam 6: Managing the Business Enterprise

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Describe the three steps in strategy formulation.

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Define the term corporate culture.

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A study by Google found that technical expertise ranked last among a list of eight "Habits of Highly Effective Google Managers."

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CN's diversification into trucking is an example of related diversification.

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The executive team at Marlon Corp.is involved in a systematic planning process.The first thing they did was to establish goals for the organization.What should they do next?

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Both Rolex and Timex want to sell watches at a profit.They share a common

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Companies like Procter & Gamble,Coca-Cola,and Levi Strauss have a particularly strong need for ________ managers.

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Strategic goals are set by

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Technical skills are especially important for

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Which is the skill that top-level managers use more than first-level managers?

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The management functions of planning,organizing,leading,and controlling follow each other in logical order.

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Identify and describe the three competitive strategies identified by Michael Porter.

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When an organization strives to provide goods or services that are distinctive from those of its competitors,it is pursuing the business-level strategy known as

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General Electric's goal is to have each of its divisions be #1 or #2 in its industry.This illustrates the principle that "goal setting helps to define corporate culture."

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When the CEO of a company monitors the engineers' performance to make sure that they are on track to reach their goals,he is

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What is contingency planning?

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Mega Computer has decided that within the next five years it wants to become an industry leader in disk drive technology,a technology that has little existing support inside the company at this time.This goal will

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Managers with a high risk propensity are more likely than their conservative counterparts to achieve big successes with their decisions,but they are also more likely to incur greater losses.

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Marjorie is thinking about accepting a job offer at Arrow Financial Services,but she is wondering about how employees are rewarded.Which of the following would support the argument that Arrow rewards employees based on the process that led to results and not just on the results themselves?

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Executives at Blendon Corp.are trying to determine what went wrong with a major project that recently failed.There were problems in every area of management (planning,organizing,leading,and controlling).Which of the following would MOST strongly suggest that there were failures in planning?

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