Exam 8: Campaigns and Elections: Deciding Who Governs

In politics,__________ refers to the increasing number of officeholders for whom politics is a full-time occupation.

Which of these is the most important factor in choosing a campaign strategy?

Which advertising track is designed to rebut an opponent's negative attack ads?

According to the box,"The Game,the Rules,the Players," in the 2008 campaign,Barack Obama's "just folks" photo opportunity involved __________.

The voter database that states are required to maintain in order to track voting preferences and frequency is mandated by the 2006 __________.

In the 2012 election,President Obama was the incumbent,and Mitt Romney was the __________.

The FEC limits contributions to a candidate's campaign per election to __________ in direct individual contributions (in 2014).

For elections to serve as policy mandates,__________.

Name recognition is one of the resources of office enjoyed by incumbents.

When voters are viewing or listening to candidates and attempting to decide which candidate to support,what political skill is required for candidates to project sincerity,compassion,confidence,and good humor to large audiences,in press conferences and interviews,on television,and to reporters?

Issue ads can be used to support candidates indirectly through __________.

Representatives who are lawyers fill about one-quarter of the seats in the U.S.House of Representatives.

A photo opportunity that shows a candidate wielding a chain saw to clear brush suggests that he or she __________.

When a candidate's experience includes 15-20 years in politics,from city council to state and federal legislative bodies,and the person has little or no private sector experience,this is an example of __________.

"Amateurs" who have won political office include __________.

For members of Congress,small donors typically make up less than _________ percent of their campaign funds.

In order to garner support from voters,candidates must state political themes in concise and catchy ___________ that attract media coverage and will register in the voters' minds.

Candidates who win the presidency automatically have a policy mandate from the voters.

A political ad touts a candidate's "outsider" status and stresses the need for change.A candidate running such an ad is most likely a(n)__________.

In the Clinton-Dole debates of 1996,viewers judged that __________ won both debates.