Exam 2: External Analysis: The Identification of Opportunities and Threats

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Changes in the characteristics of a population,such as age or race,is irrelevant to the analysis of an industry's macroenvironment.

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A market segment is a group of

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Substitute products are not a threat if a company is the market leader.

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When an industry enters the mature stage,

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The level of industry demand

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The Cott Corporation is an example of how a company failed to overcome barriers to entry in an industry.

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In which of the following arenas would Walmart's Sam's Club stores compete against their closest,most intense rivals?

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Even when entry barriers are very high,new firms may still enter an industry if they perceive that the benefits outweigh the costs of entry.

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Julian is asked to examine the demographic environment facing his employer,a clothing manufacturer.Which of the following should Julian examine?

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Eventually most industries enter a decline stage where

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The industry life cycle model includes which of the following stages?

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Due to a recent relaxation in pollution standards,Ford Motors is withdrawing its electric-powered cars from sales in the U.S.market.Ford is responding to a change in which of the following macroenvironmental forces?

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Which of the following is not a component of Porter's five forces model?

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If economies of scale are an industry's primary entry barrier,a new entrant's major risk is

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Which of the following industry structures is dominated by a small number of large companies?

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A group of firms all make writing implements¾pens,pencils,and markers.This group should be referred to as a(n)

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Access to cheaper capital is an example of an economy of scale.

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Why is it important to understand the external environment in order to think strategically?

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Switching costs may arise when

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The extent of rivalry among established companies is lowest when

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