Exam 7: The Business Plan: Creating and Starting the Venture

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___________ is not one of the main perspectives an entrepreneur should consider when writing the business plan.

(Multiple Choice)
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Revenue sources such as sales and any externally available funds should be included in the budget.

(True/False)
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The business plan is a private document and should not be read by employees and customers.

(True/False)
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Before writing the business plan an entrepreneur should conduct an objective self-assessment of his or her abilities which includes areas such as planning and sales skills.

(True/False)
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The business plan presentation for potential investors:

(Multiple Choice)
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The depth and detail in the business plan depend on the size and scope of the proposed new venture.

(True/False)
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Steve Hafner founded Orbitz travel before founding Kayak a company that allows the user to view opportunities from multiple travel sites such as Orbitz,Expedia,and Priceline.

(True/False)
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If the new venture is a manufacturing operation a(n)__________ in the business plan is necessary.

(Multiple Choice)
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The business plan is designed to guide the entrepreneur:

(Multiple Choice)
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List three sources of Financial and Industry Operating Ratios from the text.

(Essay)
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_______ identifies potential hazards and alternative strategies to meet business plan goals and objectives.

(Multiple Choice)
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It is recommended that an entrepreneur avoid using the Internet as a resource for finding information to write a business plan because the information found there is often incorrect and unreliable.

(True/False)
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A quick feasibility study should be conducted before preparing the business plan to uncover possible barriers to success.

(True/False)
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Distribution,pricing,and promotion of the product are discussed in which section of the plan?

(Multiple Choice)
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In 2012 online retail sales increased by 15% over sales in 2011.

(True/False)
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The introductory page of the business plan should contain the amount of financing needed.

(True/False)
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_____________ are good sources of information for financial and industry operating ratios.

(Multiple Choice)
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In building a marketing plan,the entrepreneur should use a process designed as a pyramid,starting with narrow data and working down to broader-based information.

(True/False)
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Which U.S.Census publication provides information about production and shipments on a wide range of products?

(Multiple Choice)
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______ control compares the cost figures estimated in the business plan with actual day-to-day operations costs.

(Multiple Choice)
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