Exam 2: Major Business Initiatives: Gaining Competitive Advantage With It

Which of the following is a social networking site?

_____ was one of the first to offer SaaS for CRM software.

Customer service and support functions are definitely ____,attempting to meet the service needs of customers by phone,e-mail,Web,text message,Facebook presence,etc.

A(n)_____ is a form of a microblog and allows you to send and receive text messages of roughly 140 characters or fewer.

The early stage of ERP was carried out in the 1970s through a system called ____.

Social media is fueled by Web 1.0 technologies.

Which of the following ERP software is most suitable for Forca,an aircraft manufacturer with more than 20000 employees?

_____ is a delivery model for software in which you pay for software on a pay-per-use basis instead of buying the software outright.

Promotion,PR,and People are considered to be the three pillars of sustainability.

Which type of transportation uses multiple channels to transport products from the manufacturing location to the customer destination?

_____ are functions that support CRM after the sale.

ERP systems are expected to improve both back-office and front-office functions simultaneously.

An ERP system represents a massive,long-term business investment in a software system with a single focus;such systems are often brittle,slow,and nonextensible.

All the associated costs of having software in-house represent variable costs.

Which of the following ERP software is most suitable for Exacto,a precision instrument manufacturer with 400 seats?

An ERP system is required to have a _____ database that organizes and manages information.

Which of the following systems uses information about customers to gain insights into their needs,wants,and behaviors in order to serve them better?

An enterprise resource planning (ERP)system is:

Which of the following supply chain activities ensures no sales are lost because shelves are empty?

_____ is the use of a mobile device and its location,as determined by GPS,to check into locations.