Question 1

Which of the following is true of focus group interviews?

Accepted Answer

A)  Typically made up of 3-5 participants 
B)  Led by a group leader who is chosen by the participants 
C)  Meet for 90 minutes to 2 hours 
D)  Provide quantitative data 
E)  Used in formal studies 
A)  Typically made up of 3-5 participants 
B)  Led by a group leader who is chosen by the participants 
C)  Meet for 90 minutes to 2 hours 
D)  Provide quantitative data 
E)  Used in formal studies

Question 2

When political researchers assess opinions towards President Obama's plan for immigration reform,a(n)______ study is used.However,when political researchers want to assess the change in opinion toward immigration reform since the 1990s,a(n)_____ study should be used.

Accepted Answer

A)  monitoring; communication 
B)  experimental; ex post facto 
C)  cross-sectional; longitudinal 
D)  exploratory; formal 
E)  laboratory; field 
A)  monitoring; communication 
B)  experimental; ex post facto 
C)  cross-sectional; longitudinal 
D)  exploratory; formal 
E)  laboratory; field

Question 3

The research experiment is superior to the ex post facto research design when the researcher:

Accepted Answer

A)  Must avoid influencing the variables under study and therefore avoid biasing the results. 
B)  Needs to cause variables to be changed or held constant in keeping with specified research objectives. 
C)  Is limited to hold all factors constant by selection of subjects according to strict sampling procedures and statistical manipulation of findings. 
D)  Decides to use the design more common to research in the social sciences and business. 
A)  Must avoid influencing the variables under study and therefore avoid biasing the results. 
B)  Needs to cause variables to be changed or held constant in keeping with specified research objectives. 
C)  Is limited to hold all factors constant by selection of subjects according to strict sampling procedures and statistical manipulation of findings. 
D)  Decides to use the design more common to research in the social sciences and business.

Question 4

An experimental study is one that _____.

Accepted Answer

A)  attempts to capture a population's characteristics by making inferences from a sample's characteristics and testing resulting hypotheses 
B)  involves manipulation of one or more variables to determine the effect on another variable 
C)  discovers answers to the questions who, what, when, where, or how much 
D)  attempts to reveal why or how one variable produces changes in another 
E)  provides repeated measures over an extended period of time 
A)  attempts to capture a population's characteristics by making inferences from a sample's characteristics and testing resulting hypotheses 
B)  involves manipulation of one or more variables to determine the effect on another variable 
C)  discovers answers to the questions who, what, when, where, or how much 
D)  attempts to reveal why or how one variable produces changes in another 
E)  provides repeated measures over an extended period of time

Question 5

Studies that are conducted under field conditions _____.

Accepted Answer

A)  occur under actual environmental conditions 
B)  simulate environmental conditions 
C)  imitate reality 
D)  control for extraneous variables 
E)  facilitate measurement of the variables of interest 
A)  occur under actual environmental conditions 
B)  simulate environmental conditions 
C)  imitate reality 
D)  control for extraneous variables 
E)  facilitate measurement of the variables of interest

Question 6

Exploratory research is finished in all of the following situations except when _____.

Accepted Answer

A)  the range and scope of management decisions are established 
B)  the major dimensions of the research task are established 
C)  hypotheses are developed 
D)  additional research is necessary 
E)  investigative questions are defined 
A)  the range and scope of management decisions are established 
B)  the major dimensions of the research task are established 
C)  hypotheses are developed 
D)  additional research is necessary 
E)  investigative questions are defined

Question 7

A simulation is a study that is designed to _____.

Accepted Answer

A)  occur under actual environmental conditions 
B)  imitate reality 
C)  facilitate measurement 
D)  control all possible variables 
E)  all of the above 
A)  occur under actual environmental conditions 
B)  imitate reality 
C)  facilitate measurement 
D)  control all possible variables 
E)  all of the above

Question 8

Which of the following is a type of monitoring study?

Accepted Answer

A)  Telephone interview 
B)  Counting cars in a parking lot 
C)  Mall-intercept interview 
D)  E-mail survey 
E)  All of the above 
A)  Telephone interview 
B)  Counting cars in a parking lot 
C)  Mall-intercept interview 
D)  E-mail survey 
E)  All of the above

Question 9

What type of study is being conducted when Land's End Home mails a catalog with a fluffy set of towels on the cover to one group of consumers and the same catalog with a cover featuring a photograph of a beautifully-made bed to another consumer group in order to test differences in response between the two groups?

Accepted Answer

A)  Case study 
B)  Longitudinal study 
C)  Exploratory study 
D)  Experiment 
E)  Ex post facto study 
A)  Case study 
B)  Longitudinal study 
C)  Exploratory study 
D)  Experiment 
E)  Ex post facto study

Question 10

Explain the difference between a field setting (research under field conditions),laboratory setting,and simulation.

Accepted Answer

A field setting means that the study mea

Question 11

An intranet can be used for which of the following:

Accepted Answer

A)  A longitudinal study 
B)  An experiment 
C)  A communication study 
D)  An exploratory study 
E)  All of the above 
A)  A longitudinal study 
B)  An experiment 
C)  A communication study 
D)  An exploratory study 
E)  All of the above

Question 12

Compare and contrast the cross-sectional and longitudinal designs.

Accepted Answer

Whether a study should be a cross-sectio

Question 13

Which of the following is not an objective of exploratory research?

Accepted Answer

A)  Expand understanding of management dilemma 
B)  Gather background information 
C)  Identify information necessary for formulating investigative questions 
D)  Identify sources of measurement questions 
E)  All of the above 
A)  Expand understanding of management dilemma 
B)  Gather background information 
C)  Identify information necessary for formulating investigative questions 
D)  Identify sources of measurement questions 
E)  All of the above

Question 14

In the best-selling book,Good to Great,the author examined the characteristics of eleven highly successful companies by studying the full context of each organization,using multiple sources of information,and identifying the relationship between managerial decisions and success.This is an example of a(n)_____.

Accepted Answer

A)  case study 
B)  exploratory study 
C)  descriptive study 
D)  statistical study 
E)  causal study 
A)  case study 
B)  exploratory study 
C)  descriptive study 
D)  statistical study 
E)  causal study

Question 15

A case study is one that _____.

Accepted Answer

A)  attempts to capture a population's characteristics by making inferences from a sample's characteristics and testing resulting hypotheses 
B)  emphasizes a full contextual analysis of a few events or conditions and their interrelations 
C)  discovers answers to the questions who, what, when, where, or how much 
D)  attempts to reveal why or how one variable produces changes in another 
E)  provides repeated measures over an extended period of time 
A)  attempts to capture a population's characteristics by making inferences from a sample's characteristics and testing resulting hypotheses 
B)  emphasizes a full contextual analysis of a few events or conditions and their interrelations 
C)  discovers answers to the questions who, what, when, where, or how much 
D)  attempts to reveal why or how one variable produces changes in another 
E)  provides repeated measures over an extended period of time

Question 16

All of the following are possible goals of an exploratory study except _____.

Accepted Answer

A)  discover future research tasks 
B)  expand understanding of a topic 
C)  test hypotheses 
D)  provide insight 
E)  develop hypotheses 
A)  discover future research tasks 
B)  expand understanding of a topic 
C)  test hypotheses 
D)  provide insight 
E)  develop hypotheses

Question 17

What are the three types of evidence a research seeks when testing causal hypotheses? Explain.

Accepted Answer

The three types of evidence are 1)covari

Question 18

A causal-explanatory study is one that _____.

Accepted Answer

A)  attempts to capture a population's characteristics by making inferences from a sample's characteristics and testing resulting hypotheses 
B)  emphasizes a full contextual analysis of a few events or conditions and their interrelations 
C)  discovers answers to the questions who, what, when, where, or how much 
D)  attempts to reveal why or how one variable produces changes in another 
E)  provides repeated measures over an extended period of time 
A)  attempts to capture a population's characteristics by making inferences from a sample's characteristics and testing resulting hypotheses 
B)  emphasizes a full contextual analysis of a few events or conditions and their interrelations 
C)  discovers answers to the questions who, what, when, where, or how much 
D)  attempts to reveal why or how one variable produces changes in another 
E)  provides repeated measures over an extended period of time

Which of the following is true of focus group interviews?

When political researchers assess opinions towards President Obama's plan for immigration reform,a(n)__ study is used.However,when political researchers want to assess the change in opinion toward immigration reform since the 1990s,a(n)_ study should be used.

The research experiment is superior to the ex post facto research design when the researcher:

An experimental study is one that _____.

Studies that are conducted under field conditions _____.

Exploratory research is finished in all of the following situations except when _____.

A simulation is a study that is designed to _____.

Which of the following is a type of monitoring study?

Explain the difference between a field setting (research under field conditions),laboratory setting,and simulation.

An intranet can be used for which of the following:

Compare and contrast the cross-sectional and longitudinal designs.

Which of the following is not an objective of exploratory research?

A case study is one that _____.

All of the following are possible goals of an exploratory study except _____.

What are the three types of evidence a research seeks when testing causal hypotheses? Explain.

A causal-explanatory study is one that _____.

Research in Business

Ethics in Business Research

Thinking Like a Researcher

The Research Process: an Overview

Clarifying the Research Question Through Secondary Data and Exploration

Qualitative Research

Observation Studies

Experiments

Surveys

Measurement

Measurement Scales

Questionnaires and Instruments

Sampling

Data Preparation and Description

Exploring,Displaying,and Examining Data

Hypothesis Testing

Measures of Association

Presenting Insights and Findings: Written Reports

Presenting Insights and Findings: Oral Presentations

Appendix 1A: How the Industry Works

Appendix 5A and 5B: Bibliographic Database Searchers and Advanced Searches

Appendix 9B: Test Markets

Appendix: Multivariate Supplement

Filters

Exam 6: Research Design: An Overview

Which of the following is true of focus group interviews?

When political researchers assess opinions towards President Obama's plan for immigration reform,a(n)______ study is used.However,when political researchers want to assess the change in opinion toward immigration reform since the 1990s,a(n)_____ study should be used.

The research experiment is superior to the ex post facto research design when the researcher:

An experimental study is one that _____.

Studies that are conducted under field conditions _____.

Exploratory research is finished in all of the following situations except when _____.

A simulation is a study that is designed to _____.

Which of the following is a type of monitoring study?

Explain the difference between a field setting (research under field conditions),laboratory setting,and simulation.

An intranet can be used for which of the following:

Compare and contrast the cross-sectional and longitudinal designs.

Which of the following is not an objective of exploratory research?

A case study is one that _____.

All of the following are possible goals of an exploratory study except _____.

What are the three types of evidence a research seeks when testing causal hypotheses? Explain.

A causal-explanatory study is one that _____.

Research in Business

Ethics in Business Research

Thinking Like a Researcher

The Research Process: an Overview

Clarifying the Research Question Through Secondary Data and Exploration

Qualitative Research

Observation Studies

Experiments

Surveys

Measurement

Measurement Scales

Questionnaires and Instruments

Sampling

Data Preparation and Description

Exploring,Displaying,and Examining Data

Hypothesis Testing

Measures of Association

Presenting Insights and Findings: Written Reports

Presenting Insights and Findings: Oral Presentations

Appendix 1A: How the Industry Works

Appendix 5A and 5B: Bibliographic Database Searchers and Advanced Searches

Appendix 9B: Test Markets

Appendix: Multivariate Supplement

Filters

When political researchers assess opinions towards President Obama's plan for immigration reform,a(n)__ study is used.However,when political researchers want to assess the change in opinion toward immigration reform since the 1990s,a(n)_ study should be used.