Question 1

More people will complete a long or very long survey than a short one

Accepted Answer

A) True 
 B)False

Question 2

What are the pros and cons of open- versus closed-ended questions?

Accepted Answer

Open-ended takes more time,requires resp

Question 3

A standard-format question does not offer a "don't know" choice.

Accepted Answer

A) True 
 B)False

Question 4

What is the first stage in conducting a survey?

Accepted Answer

A) execution 
B) beginning 
C) data analysis 
D) start-up 
A) execution 
B) beginning 
C) data analysis 
D) start-up

Question 5

What is a contingency question?

Accepted Answer

A) a two-part question in which a first question screens who gets the second question 
B) a two-part sentence with a beginning and an end 
C) question with a "yes" or "I don't know" response 
D) a delay question used to annoy the respondent 
A) a two-part question in which a first question screens who gets the second question 
B) a two-part sentence with a beginning and an end 
C) question with a "yes" or "I don't know" response 
D) a delay question used to annoy the respondent

Question 6

The length of a questionnaire depends on the format of the survey and

Accepted Answer

A) on where it takes place. 
B) how much time a researcher has to publish. 
C) on respondent characteristics. 
D) where the majority of the respondents want to meet. 
A) on where it takes place. 
B) how much time a researcher has to publish. 
C) on respondent characteristics. 
D) where the majority of the respondents want to meet.

Question 7

What two (2)principles guide good survey questions?

Accepted Answer

A) Keep questions under 10 words,use only small words. 
B) Avoid confusion,keep respondents' perspective in mind. 
C) Always start with a verb,avoid long questions. 
D) Use yes-or-no questions,ask no more than 10 questions. 
A) Keep questions under 10 words,use only small words. 
B) Avoid confusion,keep respondents' perspective in mind. 
C) Always start with a verb,avoid long questions. 
D) Use yes-or-no questions,ask no more than 10 questions.

Question 8

In a survey,when a particular word in itself evokes s strong feeling,this is called

Accepted Answer

A) contingency. 
B) social desirability. 
C) full-filter. 
D) wording effect. 
A) contingency. 
B) social desirability. 
C) full-filter. 
D) wording effect.

Question 9

What three ethical issues should be considered in administering surveys?

Accepted Answer

confidentiality of d

Question 10

A(n)______question joins two or more questions together and makes a respondent's
answer ambiguous.

Accepted Answer

The answer of A(n)______question joins two or more questions together...

Question 11

A social survey can take several formats including

Accepted Answer

A) face-to-face format. 
B) semaphoric format. 
C) flat screen television format. 
D) None of these answers are correct. 
A) face-to-face format. 
B) semaphoric format. 
C) flat screen television format. 
D) None of these answers are correct.

Question 12

The lowest cost format for surveys is

Accepted Answer

A) web based. 
B) face to face. 
C) by telephone. 
D) All of these answers are correct. 
A) web based. 
B) face to face. 
C) by telephone. 
D) All of these answers are correct.

Question 13

What might be an example of a sensitive issue that a person would underreport?

Accepted Answer

varies- possibilitie

Question 14

A mail questionnaire format limits the kinds of questions that a researcher can use.

Accepted Answer

A) True 
 B)False

Question 15

A double-barreled question joins two or more questions together and makes a respondent's answer ambiguous.

Accepted Answer

A) True 
 B)False

Question 16

A(n)______ is a fixed collection of questions used in a social survey that respondents answer.

Accepted Answer

The answer of A(n)______ is a fixed collection of questions...

Question 17

What is the difference between a standard-format question and a full-filter question?

Accepted Answer

Standard-format does not offer

Question 18

An advantage of mailed questionnaires is

Accepted Answer

A) that sampling is generally very representative. 
B) that there is a consistently high response rate. 
C) the color of the paper. 
D) that they can be anonymous. 
A) that sampling is generally very representative. 
B) that there is a consistently high response rate. 
C) the color of the paper. 
D) that they can be anonymous.

Question 19

When a respondent distorts answers to look good or conform to social norms,this is called

Accepted Answer

A) social desirability bias. 
B) social enhancement bias. 
C) social security bias. 
D) societal desirability bias. 
A) social desirability bias. 
B) social enhancement bias. 
C) social security bias. 
D) societal desirability bias.

Question 20

Mr.Marsh is concerned about how he will organize the sequence of questions on his survey.Since many of his respondents will most probably lack strong views,he is concerned about

Accepted Answer

A) ordering survey copies. 
B) order effects. 
C) bias order. 
D) context bias. 
A) ordering survey copies. 
B) order effects. 
C) bias order. 
D) context bias.

More people will complete a long or very long survey than a short one

What are the pros and cons of open- versus closed-ended questions?

A standard-format question does not offer a "don't know" choice.

What is the first stage in conducting a survey?

What is a contingency question?

The length of a questionnaire depends on the format of the survey and

What two (2)principles guide good survey questions?

In a survey,when a particular word in itself evokes s strong feeling,this is called

What three ethical issues should be considered in administering surveys?

A(n)______question joins two or more questions together and makes a respondent's answer ambiguous.

A social survey can take several formats including

The lowest cost format for surveys is

What might be an example of a sensitive issue that a person would underreport?

A mail questionnaire format limits the kinds of questions that a researcher can use.

A double-barreled question joins two or more questions together and makes a respondent's answer ambiguous.

A(n)______ is a fixed collection of questions used in a social survey that respondents answer.

What is the difference between a standard-format question and a full-filter question?

An advantage of mailed questionnaires is

When a respondent distorts answers to look good or conform to social norms,this is called

Mr.Marsh is concerned about how he will organize the sequence of questions on his survey.Since many of his respondents will most probably lack strong views,he is concerned about

Why Do Research

Planning a Study

Becoming an Ethical Researcher

Sampling

Measuring Social Life

The Experiment

Research With Non-Reactive Measures

Making Sense of the Numbers

Observing People in Natural Settings

Looking at the Past and Across Cultures

Writing a Research Report

Filters

Exam 6: The Survey

More people will complete a long or very long survey than a short one

What are the pros and cons of open- versus closed-ended questions?

A standard-format question does not offer a "don't know" choice.

What is the first stage in conducting a survey?

What is a contingency question?

The length of a questionnaire depends on the format of the survey and

What two (2)principles guide good survey questions?

In a survey,when a particular word in itself evokes s strong feeling,this is called

What three ethical issues should be considered in administering surveys?

A(n)______question joins two or more questions together and makes a respondent's answer ambiguous.

A social survey can take several formats including

The lowest cost format for surveys is

What might be an example of a sensitive issue that a person would underreport?

A mail questionnaire format limits the kinds of questions that a researcher can use.

A double-barreled question joins two or more questions together and makes a respondent's answer ambiguous.

A(n)______ is a fixed collection of questions used in a social survey that respondents answer.

What is the difference between a standard-format question and a full-filter question?

An advantage of mailed questionnaires is

When a respondent distorts answers to look good or conform to social norms,this is called

Mr.Marsh is concerned about how he will organize the sequence of questions on his survey.Since many of his respondents will most probably lack strong views,he is concerned about

Why Do Research

Planning a Study

Becoming an Ethical Researcher

Sampling

Measuring Social Life

The Experiment

Research With Non-Reactive Measures

Making Sense of the Numbers

Observing People in Natural Settings

Looking at the Past and Across Cultures

Writing a Research Report

Filters