Exam 14: Social Media

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Which of the following is an advantage of social media? 

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C

Which of the following types of information can be gleaned from social media sites? 

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E

Newspapers are a form of online media.

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False

Facebook ads can be targeted based on criteria like gender and network.

(True/False)
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Social media integrates technology and social interactions to create value for users.

(True/False)
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Facebook offers a roadblock ad option which takes over a user's newsfeed to illustrate a full-screen video ad.

(True/False)
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Social media can be accessed only from mobile devices.

(True/False)
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Fraud on social media sites includes instances of hacking resulting in _____.

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The New-York Tribune,a newspaper,might overcome the time lag faced by traditional media by using electronic means.

(True/False)
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Facebook's rules don't allow consumers to make or spread negative comments about the companies that advertise on Facebook.

(True/False)
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Social media campaigns are often lead by the objective of enhancing public relations.

(True/False)
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The teen shift from Facebook to Twitter and other social networks may indicate that Facebook has become passé.

(True/False)
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A major concern for users of Facebook is the issue of _____.

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Which of the following social networks are among the top two most prominent venues? 

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Which of the following has the most effect on the popularity of tweets about brands on Twitter? 

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Based on the 1-month Alexa traffic,LinkedIn is more popular than Twitter.

(True/False)
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Which form of device is used most often to access Facebook? 

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Google's Double Click is an example of a _____.

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Which of the following is the first step Facebook recommends for promoting a business with ads on Facebook? 

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The average user on Facebook has 1,030 friends.

(True/False)
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