Exam 11: International Strategy and Organization

Companies that follow a ________ strategy can charge a higher price and enjoy greater customer loyalty than the low-cost leader.

An inappropriate strategy can lead managers to take actions that cause internal tensions and pull a company in opposite directions.

A(n) ________ strategy is one in which a company designs its products to be perceived as unique by buyers throughout its industry.

A(n) ________ is an organizational structure that splits the chain of command between product and area divisions.

A strategy designed to reduce the scale or scope of a corporation's business is referred to as a(n) ________ strategy.

Many concerns facing managers when formulating a strategy are different for domestic as compared with international companies.

Support activities in a value chain analysis include infrastructure, human resource management, customer service, marketing, and procurement.

A cross-functional team is one composed of employees who work at similar levels in different functional departments.

A clearly identifiable group of potential buyers is known as a(n) ________.

A(n) ________ is an organizational structure that separates domestic from international business activities by creating a separate division with its own manager.

Companies engaged in international business activities can approach the market using one of two strategies: either a(n) ________ or a(n) ________ strategy.

A team of top managers from both headquarters and international subsidiaries who meet to develop solutions to company-wide problems is referred to as a ________ team.

To mass-produce a zero-pollution emissions automobile by 2012 is an example of a business-unit objective.

Which of these strategies is designed to guard against change?

The key to developing an effective business-level strategy is deciding on a general competitive strategy in the marketplace.

Which of these is NOT a support activity in a company's value chain?

A(n) ________ is one in which a company focuses on serving the needs of a narrowly defined market segment by being the low-cost leader, differentiating its product, or both.

To increase market share by 5 percent in the next three years is an example of an objective at the highest level of the firm.

Objectives at the highest level in a company tend to be stated in the most general terms.

A written statement of why a company exists and what it plans to accomplish is referred to as its core competencies.