Question 1

The most powerful form of mass media is

Accepted Answer

A) informational flyers. 
B) the radio. 
C) newspapers. 
D) the Internet. 
E) television. 
A) informational flyers. 
B) the radio. 
C) newspapers. 
D) the Internet. 
E) television.

Question 2

Which conservative radio personality rivals National Public Radio in terms of size of his audience?

Accepted Answer

A) Rush Limbaugh 
B) Sean Hannity 
C) Glenn Beck 
D) Jon Stewart 
E) Bill O'Reilly 
A) Rush Limbaugh 
B) Sean Hannity 
C) Glenn Beck 
D) Jon Stewart 
E) Bill O'Reilly

Question 3

Exaggeration and sensationalism are often associated with

Accepted Answer

A) independent journalism. 
B) the free press. 
C) yellow journalism. 
D) accurate writing. 
E) new journalism. 
A) independent journalism. 
B) the free press. 
C) yellow journalism. 
D) accurate writing. 
E) new journalism.

Question 4

________ also allow(s) people to communicate and organize rapidly in response to political events.

Accepted Answer

A) The Internet 
B) Newspapers 
C) Television 
D) Mass media 
E) Magazines 
A) The Internet 
B) Newspapers 
C) Television 
D) Mass media 
E) Magazines

Question 5

The media tend to highlight the policy statements and voting records of candidates.

Accepted Answer

A) True 
 B)False

Question 6

Most campaign consultants believe that negative advertising works.

Accepted Answer

A) True 
 B)False

Question 7

According to figure 10-1 of your book CNN viewers tend to be

Accepted Answer

A) Independents. 
B) Democrats. 
C) Republicans. 
D) bipartisan. 
E) nonpartisan. 
A) Independents. 
B) Democrats. 
C) Republicans. 
D) bipartisan. 
E) nonpartisan.

Question 8

During a presidential election the media tend NOT to stress

Accepted Answer

A) issues. 
B) personalities. 
C) strategy. 
D) the race. 
E) None of the above 
A) issues. 
B) personalities. 
C) strategy. 
D) the race. 
E) None of the above

Question 9

Recent studies of the media have been concerned with and critical of partisan bias in the media.

Accepted Answer

A) True 
 B)False

Question 10

According to figure 10-1 of your book Fox News viewers tend to be

Accepted Answer

A) Independents. 
B) Democrats. 
C) Republicans. 
D) bipartisan. 
E) nonpartisan. 
A) Independents. 
B) Democrats. 
C) Republicans. 
D) bipartisan. 
E) nonpartisan.

Question 11

Exaggeration and sensationalism are often associated with yellow journalism.

Accepted Answer

A) True 
 B)False

Question 12

In recent elections, the media have experimented with a more issue-centered focus.This has been called

Accepted Answer

A) issue advocacy. 
B) civic journalism. 
C) investigatory journalism. 
D) objective journalism. 
E) agenda setting. 
A) issue advocacy. 
B) civic journalism. 
C) investigatory journalism. 
D) objective journalism. 
E) agenda setting.

Question 13

The Supreme Court recently decided to allow cameras to film oral arguments before the Court.

Accepted Answer

A) True 
 B)False

Question 14

Selective perception is the process by which we pick our political attitudes, values, and beliefs.

Accepted Answer

A) True 
 B)False

Question 15

The _______________ is an independent regulatory agency charged with licensing television and radio stations.

Accepted Answer

A) EPA 
B) FDA 
C) FCC 
D) ADA 
E) WWF 
A) EPA 
B) FDA 
C) FCC 
D) ADA 
E) WWF

Question 16

During the period between 1820 and 1830, newspapers began to shift their appeal away from elite readers and toward

Accepted Answer

A) party members. 
B) business interests. 
C) the less-educated masses. 
D) a more liberal audience. 
E) the more politically interested masses. 
A) party members. 
B) business interests. 
C) the less-educated masses. 
D) a more liberal audience. 
E) the more politically interested masses.

Question 17

The technology that started as a Pentagon research project in the 1960s was

Accepted Answer

A) the Internet. 
B) Myspace. 
C) CNN. 
D) Facebook. 
E) TV Guide. 
A) the Internet. 
B) Myspace. 
C) CNN. 
D) Facebook. 
E) TV Guide.

Question 18

Which of the three branches of government receives the MOST attention from the media?

Accepted Answer

A) They receive equal attention 
B) Bureaucracy 
C) Legislative 
D) Executive 
E) Judicial 
A) They receive equal attention 
B) Bureaucracy 
C) Legislative 
D) Executive 
E) Judicial

Question 19

Media consultants are playing an increasingly important role in political campaigns.

Accepted Answer

A) True 
 B)False

Question 20

Recent studies of the media's political reporting tend to be critical of their

Accepted Answer

A) skimpy political coverage. 
B) partisan bias. 
C) repetitive coverage of issues. 
D) treatment of the election as a contest. 
E) lack of objectivity in their reporting. 
A) skimpy political coverage. 
B) partisan bias. 
C) repetitive coverage of issues. 
D) treatment of the election as a contest. 
E) lack of objectivity in their reporting.

Exam 10: The Media and US politics

The most powerful form of mass media is

Which conservative radio personality rivals National Public Radio in terms of size of his audience?

Exaggeration and sensationalism are often associated with

________ also allow(s) people to communicate and organize rapidly in response to political events.

The media tend to highlight the policy statements and voting records of candidates.

Most campaign consultants believe that negative advertising works.

According to figure 10-1 of your book CNN viewers tend to be

During a presidential election the media tend NOT to stress

Recent studies of the media have been concerned with and critical of partisan bias in the media.

According to figure 10-1 of your book Fox News viewers tend to be

Exaggeration and sensationalism are often associated with yellow journalism.

In recent elections, the media have experimented with a more issue-centered focus.This has been called

The Supreme Court recently decided to allow cameras to film oral arguments before the Court.

Selective perception is the process by which we pick our political attitudes, values, and beliefs.

The _______________ is an independent regulatory agency charged with licensing television and radio stations.

During the period between 1820 and 1830, newspapers began to shift their appeal away from elite readers and toward

The technology that started as a Pentagon research project in the 1960s was

Which of the three branches of government receives the MOST attention from the media?

Media consultants are playing an increasingly important role in political campaigns.

Recent studies of the media's political reporting tend to be critical of their

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