Exam 10: Placement: Customer Value Fulfilment

Officeworks carries a deep assortment of goods for the home office or small business.Product lines include office stationery,office equipment,computer software and hardware,and office furniture-as well as services including copying and printing.Officeworks would be best described as a ________.

The goal of channels in the service sector is to make the service ________.

The producer and the final consumer are part of every type of marketing channel.

________ includes all activities involved in selling goods and service to those buying for resale or business use.

________ do not take title to goods and perform only a few functions.Their main function is to facilitate buying and selling,for which they are paid a commission.

The most common type of agent wholesaler is ________.

The ________ carries digital products from producer to customer via satellite,cable or copper wire.

Staples Office Supply opened an online store that created competition with many of its dealers.The corporate office created a(n)________ conflict.

Which of the following is the most likely disadvantage of adding new channels in a multichannel distribution system?

In your text,the system that efficiently and effectively makes and moves products to end users is termed ________.

A direct marketing channel consists of how many levels?

Proud Pets,a producer of clothing and accessories for pets,has recently partnered with a regional chain of pet stores.Which of the following would Proud Pets be LEAST likely to expect from its new channel member?

In moving goods,managers try to choose a set of warehouses (stocking points),or cross-docking points,and transportation carriers that will deliver finished goods to final destinations in the desired ________ and / or at the lowest ________.

In Australia,strip shopping centres,usually built along arterial roads and other high traffic routes,have been a major component in the retail distribution spectrum.

All of the institutions in a channel are connected by flows,including physical flow,flow of ownership,payment flow,information flow and ________ flow.

Which of the following lists of intermodal transportation combinations means rail and trucks,water and trucks,and water and rail?

Wholesalers today are increasing the number of lines they carry,choosing to carry a wider assortment in an effort to attract a broader mix of customers.

Air carriers transport less than ________ per cent of cargo tonne-kilometres of the nation's goods.

A(n)________ marketing network is one in which two or more companies at one level join together to follow a new marketing opportunity.

Many large and resourceful marketing companies,such as Coles,Woolworths,Metcash and Unilever have invested heavily to make the full use of RFID technology a reality.