Question 1

A question mark has ______.

Accepted Answer

A)  High market share and high market growth 
B)  High market share and low market growth 
C)  Low market share and high market growth 
D)  Low market share and low market growth 
A)  High market share and high market growth 
B)  High market share and low market growth 
C)  Low market share and high market growth 
D)  Low market share and low market growth C

Question 2

Corporate strategy is concerned with:

Accepted Answer

A)  Creating a competitive advantage 
B)  How much time and money should be spent on the organization's best products and new products 
C)  How various products and business units should be managed to boost overall performance 
D)  All of the above 
A)  Creating a competitive advantage 
B)  How much time and money should be spent on the organization's best products and new products 
C)  How various products and business units should be managed to boost overall performance 
D)  All of the above D

Question 3

A geocentric strategy is considered a _______.

Accepted Answer

A)  Decentralized decision-making structure 
B)  Collaboration of headquarters and subsidiaries from around the world 
C)  Strategy using geometry to calculate risk 
D)  When organizing activities on a regional basis 
A)  Decentralized decision-making structure 
B)  Collaboration of headquarters and subsidiaries from around the world 
C)  Strategy using geometry to calculate risk 
D)  When organizing activities on a regional basis B

Question 4

In a regiocentric strategy decision-making and standards to measure and control performance are determined from headquarters, as are individuals to hold key positions anywhere in the region.

Accepted Answer

A) True 
 B)False

Question 5

A business units' relative competitive position is also known as their______.

Accepted Answer

A)  Market placement advantage 
B)  Market Share 
C)  Shareholders position 
D)  Competitive edge 
A)  Market placement advantage 
B)  Market Share 
C)  Shareholders position 
D)  Competitive edge

Question 6

Multi-business strategy refers to…

Accepted Answer

Multi-business strategy refers to the ap

Question 7

The answers to "what extent customer needs are homogenous worldwide" and "can their needs be met through a 'one size fits all' approach? are vital because standardization across national markets has an impact on value chain activities.

Accepted Answer

A) True 
 B)False

Question 8

Transnational strategy refers to

Accepted Answer

Transnational strategy refers to a busin

Question 9

What is a home country, oriented approach/strategy?

Accepted Answer

A)  Ethnocentric 
B)  Polycentric 
C)  Regiocnetric 
D)  Geocentric 
A)  Ethnocentric 
B)  Polycentric 
C)  Regiocnetric 
D)  Geocentric

Question 10

It is impossible and also no need to set a clear purpose for a corporation with a variety of concepts, because each has its own individual needs.

Accepted Answer

A) True 
 B)False

Question 11

Portfolio approach helps organizations to…

Accepted Answer

The portfolio approach helps organizatio

Question 12

Large corporations operate in highly dynamic and competitive markets face which of the following forces:

Accepted Answer

A)  Pressure to increase revenue 
B)  Pressure to increase market share 
C)  Pressure to reduce cost 
D)  Pressure to innovate 
E)  All of the above 
A)  Pressure to increase revenue 
B)  Pressure to increase market share 
C)  Pressure to reduce cost 
D)  Pressure to innovate 
E)  All of the above

Question 13

Define synergy and give examples

Accepted Answer

Synergy is the interaction or cooperatio

Question 14

Corporate strategy refers to…

Accepted Answer

Corporate strategy refers to the overarc

Question 15

Which of the following is NOT one of the characteristics of business units/products that would be categorized as stars in the BCG matrix?

Accepted Answer

A)  They have low market share and low market growth potential 
B)  They have high market shares in low growth industries 
C)  They have high market share and high market growth potential 
D)  They have low market share and high market growth potential 
A)  They have low market share and low market growth potential 
B)  They have high market shares in low growth industries 
C)  They have high market share and high market growth potential 
D)  They have low market share and high market growth potential

Question 16

A product that has low market share and do not have the potential to bring in cash is considered a ______

Accepted Answer

A)  Star 
B)  Cash cow 
C)  Dog 
D)  Question Mark 
A)  Star 
B)  Cash cow 
C)  Dog 
D)  Question Mark

Question 17

What is an international business approach that is host country oriented?

Accepted Answer

A)  Ethnocentric 
B)  Geocentric 
C)  Regiocentric 
D)  Polycentric 
A)  Ethnocentric 
B)  Geocentric 
C)  Regiocentric 
D)  Polycentric

Question 18

Developing a competitive corporate strategy requires flexibility in terms of being able to reallocate resources quickly and smoothly between different business units in response to changing market conditions.

Accepted Answer

A) True 
 B)False

Question 19

Multinational strategy refers to

Accepted Answer

A multinational strategy refers to a bus

Question 20

Cash cow refers to…

Accepted Answer

A cash cow refers to a business, product

A question mark has ______.

Corporate strategy is concerned with:

A geocentric strategy is considered a _______.

In a regiocentric strategy decision-making and standards to measure and control performance are determined from headquarters, as are individuals to hold key positions anywhere in the region.

A business units' relative competitive position is also known as their______.

Multi-business strategy refers to…

The answers to "what extent customer needs are homogenous worldwide" and "can their needs be met through a 'one size fits all' approach? are vital because standardization across national markets has an impact on value chain activities.

Transnational strategy refers to

What is a home country, oriented approach/strategy?

It is impossible and also no need to set a clear purpose for a corporation with a variety of concepts, because each has its own individual needs.

Portfolio approach helps organizations to…

Large corporations operate in highly dynamic and competitive markets face which of the following forces:

Define synergy and give examples

Corporate strategy refers to…

Which of the following is NOT one of the characteristics of business units/products that would be categorized as stars in the BCG matrix?

A product that has low market share and do not have the potential to bring in cash is considered a ______

What is an international business approach that is host country oriented?

Developing a competitive corporate strategy requires flexibility in terms of being able to reallocate resources quickly and smoothly between different business units in response to changing market conditions.

Multinational strategy refers to

Cash cow refers to…

Introduction to Strategic Management

Strategic Management in Hospitality and Tourism

Business Ethics and Social Responsibility

The Hospitality and Tourism Industry Context

The Organizational Context

Financial Analysis of a Hospitality and Tourism Organization

Business-Level Strategies

Network-Level Strategies

Strategy Formation

Strategy Implementation and Change

Leadership in Hospitality and Tourism

Conclusions: Relating Content, Context, and Process

Filters

Exam 8: Corporate-Level Strategies

A question mark has ______.

Corporate strategy is concerned with:

A geocentric strategy is considered a _______.

In a regiocentric strategy decision-making and standards to measure and control performance are determined from headquarters, as are individuals to hold key positions anywhere in the region.

A business units' relative competitive position is also known as their______.

Multi-business strategy refers to…

The answers to "what extent customer needs are homogenous worldwide" and "can their needs be met through a 'one size fits all' approach? are vital because standardization across national markets has an impact on value chain activities.

Transnational strategy refers to

What is a home country, oriented approach/strategy?

It is impossible and also no need to set a clear purpose for a corporation with a variety of concepts, because each has its own individual needs.

Portfolio approach helps organizations to…

Large corporations operate in highly dynamic and competitive markets face which of the following forces:

Define synergy and give examples

Corporate strategy refers to…

Which of the following is NOT one of the characteristics of business units/products that would be categorized as stars in the BCG matrix?

A product that has low market share and do not have the potential to bring in cash is considered a ______

What is an international business approach that is host country oriented?

Developing a competitive corporate strategy requires flexibility in terms of being able to reallocate resources quickly and smoothly between different business units in response to changing market conditions.

Multinational strategy refers to

Cash cow refers to…

Introduction to Strategic Management

Strategic Management in Hospitality and Tourism

Business Ethics and Social Responsibility

The Hospitality and Tourism Industry Context

The Organizational Context

Financial Analysis of a Hospitality and Tourism Organization

Business-Level Strategies

Network-Level Strategies

Strategy Formation

Strategy Implementation and Change

Leadership in Hospitality and Tourism

Conclusions: Relating Content, Context, and Process

Filters