Question 1

Ethical beliefs vary widely from culture to culture.

Accepted Answer

A) True 
 B)False  False

Question 2

In the context of rule utilitarianism, which of the following statements is true?

Accepted Answer

A) Ethical truths depend on the individuals and groups holding them. 
B) Decisions must benefit the most people but through the fairest and most just means available. 
C) A current ethical dilemma should be compared with similar examples and outcomes before deciding on a course of action. 
D) Intuition and personal feelings should guide decision making in case of dilemmas. 
A) Ethical truths depend on the individuals and groups holding them. 
B) Decisions must benefit the most people but through the fairest and most just means available. 
C) A current ethical dilemma should be compared with similar examples and outcomes before deciding on a course of action. 
D) Intuition and personal feelings should guide decision making in case of dilemmas. B

Question 3

Which of the following statements is true of a code of ethics?

Accepted Answer

A) It is most effective when it is in the form of a long list of dos and don'ts. 
B) It is an effective internal control of behavior. 
C) It is typically drafted by government agencies. 
D) It applies to top managers of an organization rather than its employees. 
A) It is most effective when it is in the form of a long list of dos and don'ts. 
B) It is an effective internal control of behavior. 
C) It is typically drafted by government agencies. 
D) It applies to top managers of an organization rather than its employees. B

Question 4

According to the levels of ethical development, at the preconventional morality level, people:

Accepted Answer

A) focus on the long-term results of their actions. 
B) tend to have an egocentric orientation. 
C) tend to focus on adhering to social norms and laws. 
D) focus on being loyal to an organization. 
A) focus on the long-term results of their actions. 
B) tend to have an egocentric orientation. 
C) tend to focus on adhering to social norms and laws. 
D) focus on being loyal to an organization.

Question 5

Which of the following statements is a feature of the Foreign Corrupt Practices Act (FCPA)?

Accepted Answer

A) It prohibits U.S.corporations from involving in international business dealings. 
B) It prohibits U.S.corporations from making illegal payments to foreign governments. 
C) It declines prosecutions against bribery. 
D) It offers significant advantages to several U.S. businesses abroad. 
A) It prohibits U.S.corporations from involving in international business dealings. 
B) It prohibits U.S.corporations from making illegal payments to foreign governments. 
C) It declines prosecutions against bribery. 
D) It offers significant advantages to several U.S. businesses abroad.

Question 6

In the context of ethical decision making, the greater the degree of agreement among managerial peers that an action is harmful:

Accepted Answer

A) the more likely that marketers will recognize a problem as unethical. 
B) the lesser the likelihood that the action will result in a harmful outcome. 
C) the fewer the individuals in the organization that are likely to get affected by the action. 
D) the fewer the number of people affected by the negative outcome. 
A) the more likely that marketers will recognize a problem as unethical. 
B) the lesser the likelihood that the action will result in a harmful outcome. 
C) the fewer the individuals in the organization that are likely to get affected by the action. 
D) the fewer the number of people affected by the negative outcome.

Question 7

In the context of ethical theories, which of the following statements is true of moral relativism?

Accepted Answer

A) Moral activists believe that an act that is legally wrong is always ethically wrong. 
B) It does not believe in absolute rules. 
C) Moral relativists believe that the most beneficial choice for the most people is ethically correct. 
D) It is a belief based on rules and individual obligations. 
A) Moral activists believe that an act that is legally wrong is always ethically wrong. 
B) It does not believe in absolute rules. 
C) Moral relativists believe that the most beneficial choice for the most people is ethically correct. 
D) It is a belief based on rules and individual obligations.

Question 8

Allan voices against those who litter on roads because he believes that society expects cleanliness from people. This illustrates _____.

Accepted Answer

A) preconventional morality 
B) utilitarianism 
C) moral relativism 
D) conventional morality 
A) preconventional morality 
B) utilitarianism 
C) moral relativism 
D) conventional morality

Question 9

The pyramid of corporate social responsibility portrays philanthropic performance as the foundation for the other responsibilities.

Accepted Answer

A) True 
 B)False

Question 10

Which of the following statements is true of cause-related marketing?

Accepted Answer

A) It is the cooperative efforts of a for-profit firm and a nonprofit organization for mutual benefit. 
B) It is a marketing relationship based on a straight donation. 
C) It occurs when government agencies and nonprofit agencies launch social campaigns. 
D) It seldom helps companies increase the sale of their products. 
A) It is the cooperative efforts of a for-profit firm and a nonprofit organization for mutual benefit. 
B) It is a marketing relationship based on a straight donation. 
C) It occurs when government agencies and nonprofit agencies launch social campaigns. 
D) It seldom helps companies increase the sale of their products.

Question 11

Mark is the sales manager of a reputed firm. Over his tenure, he has witnessed numerous ethical misconducts. In this case, he will observe less ethical misconduct when:

Accepted Answer

A) his coworkers have a strong ethical culture. 
B) a code of ethics is absent in his firm. 
C) organizational rules are absent in his firm. 
D) the top managers of his firm have little control over organizational culture. 
A) his coworkers have a strong ethical culture. 
B) a code of ethics is absent in his firm. 
C) organizational rules are absent in his firm. 
D) the top managers of his firm have little control over organizational culture.

Question 12

Explain green marketing and outline its impact.

Accepted Answer

Answers will vary. An outgrowth of the s

Question 13

A business firm is collaborating with a nonprofit organization in an initiative to provide public relations training to working professionals throughout a country. Twenty percent of the fee that the working professionals would pay is given to the nonprofit organization. The money is then used by the nonprofit organization to fund the training program. This scenario illustrates _____.

Accepted Answer

A) relationship marketing 
B) effect-related marketing 
C) cause-related marketing 
D) green marketing 
A) relationship marketing 
B) effect-related marketing 
C) cause-related marketing 
D) green marketing

Question 14

In the context of ethics in other countries, which of the following statements is true?

Accepted Answer

A) Corruption seldom occurs in international business dealings. 
B) Usage of illegal payments is accepted and expected in various countries. 
C) Ethical beliefs vary widely from culture to culture. 
D) Prosecutions under the Foreign Corrupt Practices Act have significantly declined. 
A) Corruption seldom occurs in international business dealings. 
B) Usage of illegal payments is accepted and expected in various countries. 
C) Ethical beliefs vary widely from culture to culture. 
D) Prosecutions under the Foreign Corrupt Practices Act have significantly declined.

Question 15

Which of the following is a similarity between the deontological theory and moral relativism?

Accepted Answer

A) Both theories are concerned with the welfare of others. 
B) Both theories may lead to actions that are not ethically correct. 
C) Both theories are free from flaws. 
D) Both theories compare a current ethical dilemma with similar examples and outcomes. 
A) Both theories are concerned with the welfare of others. 
B) Both theories may lead to actions that are not ethically correct. 
C) Both theories are free from flaws. 
D) Both theories compare a current ethical dilemma with similar examples and outcomes.

Question 16

Briefly explain the factors that tend to influence ethical decision making and judgments.

Accepted Answer

Answers will vary. Ethical questions rar

Question 17

Explain cause-related marketing.

Accepted Answer

Answers will vary. A sometimes controver

Question 18

Which of the following is one of the four major components of the pyramid of corporate social responsibility?

Accepted Answer

A) Opportunism 
B) Self-dealing 
C) Creativity 
D) Philanthropy 
A) Opportunism 
B) Self-dealing 
C) Creativity 
D) Philanthropy

Question 19

Which of the following statements is true of a utilitarian?

Accepted Answer

A) A utilitarian believes that arson is sometimes ethical and not always wrong. 
B) A utilitarian will always keep his promises to a friend and follows the law. 
C) A utilitarian is not necessarily concerned with the welfare of others. 
D) A utilitarian compares similar predicted solutions and uses a point system. 
A) A utilitarian believes that arson is sometimes ethical and not always wrong. 
B) A utilitarian will always keep his promises to a friend and follows the law. 
C) A utilitarian is not necessarily concerned with the welfare of others. 
D) A utilitarian compares similar predicted solutions and uses a point system.

Question 20

Morals are rules people develop as a result of cultural values and norms.

Accepted Answer

A) True 
 B)False

Ethical beliefs vary widely from culture to culture.

In the context of rule utilitarianism, which of the following statements is true?

Which of the following statements is true of a code of ethics?

According to the levels of ethical development, at the preconventional morality level, people:

Which of the following statements is a feature of the Foreign Corrupt Practices Act (FCPA)?

In the context of ethical decision making, the greater the degree of agreement among managerial peers that an action is harmful:

In the context of ethical theories, which of the following statements is true of moral relativism?

Allan voices against those who litter on roads because he believes that society expects cleanliness from people. This illustrates _____.

The pyramid of corporate social responsibility portrays philanthropic performance as the foundation for the other responsibilities.

Which of the following statements is true of cause-related marketing?

Mark is the sales manager of a reputed firm. Over his tenure, he has witnessed numerous ethical misconducts. In this case, he will observe less ethical misconduct when:

Explain green marketing and outline its impact.

In the context of ethics in other countries, which of the following statements is true?

Which of the following is a similarity between the deontological theory and moral relativism?

Briefly explain the factors that tend to influence ethical decision making and judgments.

Explain cause-related marketing.

Which of the following is one of the four major components of the pyramid of corporate social responsibility?

Which of the following statements is true of a utilitarian?

Morals are rules people develop as a result of cultural values and norms.

An Overview of Marketing

Strategic Planning for Competitive Advantage

The Marketing Environment

Developing a Global Vision

Consumer Decision Making

Business Marketing

Segmenting and Targeting Markets

Marketing Research

Product Concepts

Developing and Managing Products

Services and Nonprofit Organization Marketing

Supply Chain Management and Marketing Channels

Retailing

Marketing Communications

Advertising, Public Relations, and Sales Promotion

Personal Selling and Sales Management

Social Media and Marketing

Pricing Concepts

Filters

Exam 3: Ethics and Social Responsibility

Ethical beliefs vary widely from culture to culture.

In the context of rule utilitarianism, which of the following statements is true?

Which of the following statements is true of a code of ethics?

According to the levels of ethical development, at the preconventional morality level, people:

Which of the following statements is a feature of the Foreign Corrupt Practices Act (FCPA)?

In the context of ethical decision making, the greater the degree of agreement among managerial peers that an action is harmful:

In the context of ethical theories, which of the following statements is true of moral relativism?

Allan voices against those who litter on roads because he believes that society expects cleanliness from people. This illustrates _____.

The pyramid of corporate social responsibility portrays philanthropic performance as the foundation for the other responsibilities.

Which of the following statements is true of cause-related marketing?

Mark is the sales manager of a reputed firm. Over his tenure, he has witnessed numerous ethical misconducts. In this case, he will observe less ethical misconduct when:

Explain green marketing and outline its impact.

In the context of ethics in other countries, which of the following statements is true?

Which of the following is a similarity between the deontological theory and moral relativism?

Briefly explain the factors that tend to influence ethical decision making and judgments.

Explain cause-related marketing.

Which of the following is one of the four major components of the pyramid of corporate social responsibility?

Which of the following statements is true of a utilitarian?

Morals are rules people develop as a result of cultural values and norms.

An Overview of Marketing

Strategic Planning for Competitive Advantage

The Marketing Environment

Developing a Global Vision

Consumer Decision Making

Business Marketing

Segmenting and Targeting Markets

Marketing Research

Product Concepts

Developing and Managing Products

Services and Nonprofit Organization Marketing

Supply Chain Management and Marketing Channels

Retailing

Marketing Communications

Advertising, Public Relations, and Sales Promotion

Personal Selling and Sales Management

Social Media and Marketing

Pricing Concepts

Filters