Question 1

What report shows users who initiated sessions over 1-day, 7-day, 14-day, and 30-day periods?

Accepted Answer

A)  Users Flow report 
B)  Active Users report 
C)  Cohort Analysis report 
D)  User Explorer report 
A)  Users Flow report 
B)  Active Users report 
C)  Cohort Analysis report 
D)  User Explorer report

Question 2

What report provides data on how specific sections of a website performed?

Accepted Answer

A)  Location report 
B)  Content Drilldown report 
C)  Frequency and Recency report 
D)  Top Events report 
A)  Location report 
B)  Content Drilldown report 
C)  Frequency and Recency report 
D)  Top Events report

Question 3

What is used to create Smart Goals?

Accepted Answer

A)  Machine-learning algorithms 
B)  Analytics Goals 
C)  Remarketing audience 
D)  Custom Reports 
A)  Machine-learning algorithms 
B)  Analytics Goals 
C)  Remarketing audience 
D)  Custom Reports

Question 4

When does the Analytics tracking code send a pageview hit to Google Analytics?

Accepted Answer

A)  Every time a user adds an item to an online shopping cart 
B)  Every time a user searches on a website 
C)  Every time a user clicks a video on a website 
D)  Every time a user loads a webpage with embedded tracking code 
A)  Every time a user adds an item to an online shopping cart 
B)  Every time a user searches on a website 
C)  Every time a user clicks a video on a website 
D)  Every time a user loads a webpage with embedded tracking code

Question 5

What report indicates the pages of a website where users first arrived?

Accepted Answer

A)  Pages report 
B)  All Pages report 
C)  Landing Pages report 
D)  Location report 
A)  Pages report 
B)  All Pages report 
C)  Landing Pages report 
D)  Location report

Question 6

Which three campaign parameters are recommended to manually track campaigns?

Accepted Answer

A)  Campaign, Content, and Term 
B)  Medium, Source, and Content 
C)  Source, Content, and Term 
D)  Medium, Source, and Campaign 
A)  Campaign, Content, and Term 
B)  Medium, Source, and Content 
C)  Source, Content, and Term 
D)  Medium, Source, and Campaign

Question 7

What scope levels available for dimensions and metrics?

Accepted Answer

A)  Location-level, duration-level, product-level, or user-level scope 
B)  Hit-level, session-level, product-level, or user-level scope 
C)  Event-level, duration-level, transaction-level, or user-level scope 
D)  Event-level, session-level, transaction-level, or user-level scope 
A)  Location-level, duration-level, product-level, or user-level scope 
B)  Hit-level, session-level, product-level, or user-level scope 
C)  Event-level, duration-level, transaction-level, or user-level scope 
D)  Event-level, session-level, transaction-level, or user-level scope

Question 8

View filters may be applied retroactively to any data that has been processed.

Accepted Answer

A) True 
 B)False

Question 9

What criteria could not be used to create a Dynamic Remarketing audience?

Accepted Answer

A)  Users who viewed a homepage 
B)  Users who viewed product-detail pages 
C)  Users who viewed a search result page on a website 
D)  Users who returned an item they purchased 
A)  Users who viewed a homepage 
B)  Users who viewed product-detail pages 
C)  Users who viewed a search result page on a website 
D)  Users who returned an item they purchased

Question 10

What feature must be enabled to use Multi-Channel Funnels?

Accepted Answer

A)  Goals or Ecommerce 
B)  Custom Dimensions 
C)  In-page Analytics 
D)  Advertising Features 
A)  Goals or Ecommerce 
B)  Custom Dimensions 
C)  In-page Analytics 
D)  Advertising Features

Question 11

To track users and sessions across multiple domains, what first must be set up?

Accepted Answer

A)  Ad Exchange Linking 
B)  Cross-domain tracking 
C)  Google Ads Linking 
D)  Data Import 
A)  Ad Exchange Linking 
B)  Cross-domain tracking 
C)  Google Ads Linking 
D)  Data Import

Question 12

What does assigning a value to a Google Analytics Goal enable?

Accepted Answer

A)  Track real-time business revenue 
B)  Analyze a website conversion funnel 
C)  Track actual revenue from conversions 
D)  Compare goal conversions and measure changes to a website 
A)  Track real-time business revenue 
B)  Analyze a website conversion funnel 
C)  Track actual revenue from conversions 
D)  Compare goal conversions and measure changes to a website

Question 13

If a Destination Goal is created for a newsletter sign-up and a user completes the newsletter sign-up three times in three separate sessions, how many Goal conversions will Google Analytics count?

Accepted Answer

A)  2 
B)  1 
C)  6 
D)  3 
A)  2 
B)  1 
C)  6 
D)  3

Question 14

When does the tracking code send an event hit to Google Analytics?

Accepted Answer

A)  Every time a user performs an action with event tracking implemented 
B)  Every time a user makes a reservation 
C)  Every time a user performs an action with pageview tracking implemented 
D)  Every time a user adds an event to their calendar 
A)  Every time a user performs an action with event tracking implemented 
B)  Every time a user makes a reservation 
C)  Every time a user performs an action with pageview tracking implemented 
D)  Every time a user adds an event to their calendar

Question 15

What is a "metric" in Google Analytics?

Accepted Answer

A)  The numbers in a data set often paired with dimensions 
B)  A dimension that can help analyze site performance 
C)  The dates in a date range 
D)  A segment of data separated out in a report for comparison 
A)  The numbers in a data set often paired with dimensions 
B)  A dimension that can help analyze site performance 
C)  The dates in a date range 
D)  A segment of data separated out in a report for comparison

Question 16

What feature is required to collect the number of comments users posted to a web page?

Accepted Answer

A)  Custom Dimension 
B)  Calculated Metric 
C)  Custom Channel Groupings 
D)  Custom Metric 
A)  Custom Dimension 
B)  Calculated Metric 
C)  Custom Channel Groupings 
D)  Custom Metric

Question 17

What model represents the hierarchical structure of a Google Analytics account?

Accepted Answer

A)  Property > Account > View 
B)  View > Account > Property 
C)  Account > View > Property 
D)  Account > Property> View 
A)  Property > Account > View 
B)  View > Account > Property 
C)  Account > View > Property 
D)  Account > Property> View

Question 18

What is a "secondary dimension" in Google Analytics?

Accepted Answer

A)  An additional report dimension for more specific analysis 
B)  A dashboard widget that offers more specific analysis 
C)  An additional report metric for more specific analysis 
D)  A visualization to understand the impact of data 
A)  An additional report dimension for more specific analysis 
B)  A dashboard widget that offers more specific analysis 
C)  An additional report metric for more specific analysis 
D)  A visualization to understand the impact of data

Question 19

Which kinds of hits does Google Analytics track?

Accepted Answer

A)  Pageview 
B)  All of the above 
C)  Transaction 
D)  Event 
A)  Pageview 
B)  All of the above 
C)  Transaction 
D)  Event

Question 20

Views can include website data collected before the view was created.

Accepted Answer

A) True 
 B)False

What report shows users who initiated sessions over 1-day, 7-day, 14-day, and 30-day periods?

What report provides data on how specific sections of a website performed?

What is used to create Smart Goals?

When does the Analytics tracking code send a pageview hit to Google Analytics?

What report indicates the pages of a website where users first arrived?

Which three campaign parameters are recommended to manually track campaigns?

What scope levels available for dimensions and metrics?

View filters may be applied retroactively to any data that has been processed.

What criteria could not be used to create a Dynamic Remarketing audience?

What feature must be enabled to use Multi-Channel Funnels?

To track users and sessions across multiple domains, what first must be set up?

What does assigning a value to a Google Analytics Goal enable?

If a Destination Goal is created for a newsletter sign-up and a user completes the newsletter sign-up three times in three separate sessions, how many Goal conversions will Google Analytics count?

When does the tracking code send an event hit to Google Analytics?

What is a "metric" in Google Analytics?

What feature is required to collect the number of comments users posted to a web page?

What model represents the hierarchical structure of a Google Analytics account?

What is a "secondary dimension" in Google Analytics?

Which kinds of hits does Google Analytics track?

Views can include website data collected before the view was created.

Google AdWords: Display Advertising

Google AdWords Fundamentals

Associate Android Developer

Associate Cloud Engineer

Cloud Digital Leader

Google Analytics Individual Qualification (IQ)

Google Analytics Individual Qualification

GSuite

Looker Business Analyst

Mobile Web Specialist

Professional Cloud Architect on Google Cloud Platform

Professional Cloud Developer

Professional Cloud DevOps Engineer

Professional Cloud Network Engineer

Professional Cloud Security Engineer

Professional Collaboration Engineer

Professional Data Engineer on Google Cloud Platform

Professional Machine Learning Engineer

Filters

Exam 10: LookML Developer

What report shows users who initiated sessions over 1-day, 7-day, 14-day, and 30-day periods?

What report provides data on how specific sections of a website performed?

What is used to create Smart Goals?

When does the Analytics tracking code send a pageview hit to Google Analytics?

What report indicates the pages of a website where users first arrived?

Which three campaign parameters are recommended to manually track campaigns?

What scope levels available for dimensions and metrics?

View filters may be applied retroactively to any data that has been processed.

What criteria could not be used to create a Dynamic Remarketing audience?

What feature must be enabled to use Multi-Channel Funnels?

To track users and sessions across multiple domains, what first must be set up?

What does assigning a value to a Google Analytics Goal enable?

If a Destination Goal is created for a newsletter sign-up and a user completes the newsletter sign-up three times in three separate sessions, how many Goal conversions will Google Analytics count?

When does the tracking code send an event hit to Google Analytics?

What is a "metric" in Google Analytics?

What feature is required to collect the number of comments users posted to a web page?

What model represents the hierarchical structure of a Google Analytics account?

What is a "secondary dimension" in Google Analytics?

Which kinds of hits does Google Analytics track?

Views can include website data collected before the view was created.

Google AdWords: Display Advertising

Google AdWords Fundamentals

Associate Android Developer

Associate Cloud Engineer

Cloud Digital Leader

Google Analytics Individual Qualification (IQ)

Google Analytics Individual Qualification

GSuite

Looker Business Analyst

Mobile Web Specialist

Professional Cloud Architect on Google Cloud Platform

Professional Cloud Developer

Professional Cloud DevOps Engineer

Professional Cloud Network Engineer

Professional Cloud Security Engineer

Professional Collaboration Engineer

Professional Data Engineer on Google Cloud Platform

Professional Machine Learning Engineer

Filters