Exam 8: Positive Messages

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Messages providing instructions will be most readable if you arrange the steps ________.

(Multiple Choice)
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Use the ________ organizational strategy for claims to which you expect the receiver to agree readily.

(Short Answer)
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________ establish rules of conduct to be followed within an organization.

(Multiple Choice)
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What should you do in the body of an adjustment letter?

(Multiple Choice)
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Which of the following is the best opening sentence for a direct response message?

(Multiple Choice)
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Your company was charged twice last month for its rent.This amount is automatically deducted from your company's checking account,and you just noticed the double entry for June.You must write a claim letter to your landlord asking for a refund of $3,000.Write a clear,concise claim letter.Because you expect your landlord to agree readily,use the direct strategy.Write only the body of the letter,omitting the letter addresses,salutation,complimentary close,and enclosure line.

(Essay)
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In the ________ of a claim message,explain the problem and justify your request.Provide the necessary details so that the difficulty can be corrected without further correspondence.

(Short Answer)
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Remove the protective seal from the toner cartridge has been written in the ________,or command,mood.

(Short Answer)
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Which of the following is the best opening for a straightforward claim letter?

(Multiple Choice)
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Avoiding pretentious,formal,or flowery language is the best way to ensure that your goodwill message is ________.

(Multiple Choice)
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Action information,including deadline dates,should be placed in the body of a routine request message.

(True/False)
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Straightforward,direct claims are those to which you expect the receiver to agree readily.

(True/False)
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Deciding whether to ________ to a customer in an adjustment message is a debatable issue.Some attorneys discourage doing so,but many customers appreciate it.

(Short Answer)
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Kevin is writing a routine e-mail request that he believes will be received positively.The main idea or purpose of his message should be placed in ________.

(Multiple Choice)
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What is the most accurate statement about goodwill messages?

(Multiple Choice)
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For which of the following situations would a business letter be more appropriate than an e-mail message?

(Multiple Choice)
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Social media experts say that not every comment on the Web by a customer merits a response.They recommend responding to posts only when you can add ________ -for example,by correcting false information or providing customer service.

(Short Answer)
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Your response to a congratulatory note or other goodwill message ________.

(Multiple Choice)
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Goodwill messages(those expressing thanks,recognition,or sympathy)are often more difficult to write than other types of routine business documents.

(True/False)
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Which of the following is the best closing for a straightforward claim letter?

(Multiple Choice)
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