Exam 8: Positive Messages

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Avoiding such comments as​I remember when I ...​is important in making sure that your goodwill message is ________.

(Multiple Choice)
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Social media have drastically shortened business response times to claims.

(True/False)
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Business letters are important when a permanent record is required,when a message is confidential,and when ________ is necessary.

(Short Answer)
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Of the following questions,which one should you ask yourself first as you begin to prepare a message?

(Multiple Choice)
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You are responsible for writing an instruction e-mail message that will outline the new procedures to log on to the company network.Develop a numbered list containing at least five steps.Your list should be written clearly using parallel structure.

(Essay)
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Oral messages are usually more expressive and more meaningful to receivers than written goodwill messages.

(True/False)
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Which of the following is the best example of a situation justifying a straightforward claim?

(Multiple Choice)
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The body of a routine message that requests information or action should ________.

(Multiple Choice)
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The most emphatic positions in a message are the opening and ________.

(Short Answer)
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Where should you place the main idea in a business letter that you expect to be received positively?

(Multiple Choice)
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The following is an example of a direct introductory sentence to a hotel requesting information about accommodations:Our company will be holding an employee retreat early next year.

(True/False)
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Goodwill messages should be selfless,specific,sincere,spontaneous,and ________.

(Short Answer)
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A disgruntled client has begun leaving negative comments about your firm on its Facebook page.What should you do first?

(Multiple Choice)
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What is the mostaccurate statement about posting complaints online?

(Multiple Choice)
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Businesses and professionals can take individuals to court for negative comments online.

(True/False)
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You should provide necessary details in the ________ of a message that requests information or action.

(Short Answer)
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The body of a direct claim letter should ________.

(Multiple Choice)
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Pull the red lever is an example of an instruction in the imperative mood.

(True/False)
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Most routine request and response messages should be organized using the indirect strategy.

(True/False)
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Business letters remain a powerful tool to promote services and products,boost online and retail traffic,and enhance customer relations.

(True/False)
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