Exam 5: Audiencanalysis Anadaptation

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A good audience survey should be short.

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A high-context culture is characteristic of most people living in

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Good surveys ask audiences members to sign their names to ensure fairness and validity.

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Effective speakers identify the primary values of audience members and adapt their messages to those values and sacrifice their own values for the sake of the presentation.

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Which audience analysis question is most likely to provide demographic information about the members of your audience?

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When speaking to international audiences, make sure you speak more slowly and clearly and that you avoid most humor.

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Presentations that focus on topic-centered interests avoid subjects loaded with mystery and intrigue.

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When considering why audience members are in attendance, which of the following is an example of how they may be rewarded?

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Open-ended equestions

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Close-ended questions force audience members to choose an answer from a limited list of options.

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Once you determine your presentation’s purpose, developing the message content is the next step.

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If you were making a presentation comparing two advanced computer systems, which of the following questions would be most important when analyzing your audience?

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Which of the following audience characteristics would be more difficult to observe before you begin your presentation?

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Effective speakers focus on WIIFT rather than WIIFM.

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In general, which countries are classified as the most collectivist?

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If you were preparing a presentation comparing the Vietnam War to the War in Iraq, which of the following factors would be most important when analyzing your audience?

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Islam, like Christianity and Judaism, is a monotheistic religion (belief in one God).

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Speakers and audiences work together to form a unique relationship.

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Presentations should be customized based on analyzing audience characteristics and attitudes.

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Which popular acronym helps sales professionals adapt to their potential buyers?

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