Exam 14: Meetings, Conventions, and Expositions

The primary function of a trade association is to: • further a particular profession • promote the industry through PR activities • further develop their faith • provide continuing education opportunities to its members

MICE is an acronym for __________ which represents a segment of the tourism industry that has become very profitable; the average MICE tourist spends about twice as much as other tourists.

Incentive houses work with companies to: • provide free vacations for all employees • set up incentive plans for company employees to motivate them • create competitions between departments to see who can generate the most sales • design T-shirts and other promotional items to give to clients

A service contractor is hired by the: • Convention and visitors bureau • Sales manager • Executive Chef • Exposition show manager

What are five types or forms of meetings? Give an example of each.

Which of the following positions would be the least likely member of a destination management company? • Audio-visual specialist • Account manager • Chef • Operations manager

A lecture and dialog or __________ is a type of meeting that allows participants to share experiences in a particular field.

What are the five primary responsibilities of the convention and visitors bureau?

SMERF groups: • are able to hold meetings only during peak times • must hold annual meetings to maintain their membership status • are run by paid professionals • are generally price conscious since the individuals must pay their own way

Large facilities where meetings and expositions are held, usually in city centers are known as: • conference centers • Convention and Visitors Bureaus • destination centers • convention centers

A service organization within the visitor industry that offers a host of programs and services to meet clients needs is known as a: • Destination Management Company • Convention and Visitors Bureau • Convention and Exposition Center • Service Contractor

__________ are non-profit organizations that represent an urban area that tries to solicit business or pleasure seeking visitors.

A person that contracts out their services to (or work for) associations and corporations and plan meetings down to the last detail is: • a meeting planner • a conventioneer • an event attendee • a sales manager

An assembly for the discussion of common concerns that features experts in a given field who take opposite sides of an issue in a panel discussion and includes the opportunity for audience participation is known as a: • forum • seminar • clinic • symposium

A client wishes to hold a meeting where there will be a small number of people all who will be taking notes and who need to be seated at a block rectangular table. What type of meeting room set-up would you suggest? • Classroom • Theater style • Board room • Banquet

All of the following are key elements of an enforceable contract except: • the offer • consideration • the RFP • the acceptance

An event that brings together sellers of products and services, where they can show their wares to a group of attendees is known as a: • convention • trade show or exposition • symposium • clinic

A small group led by a facilitator or trainer that generally includes exercises to enhance skills or develop knowledge of a specific topic is known as a: • clinic • workshop • forum • seminar

What are the components of an enforceable contract?

Which of the following is NOT one of the primary responsibilities of the CVB? • To enhance the image of tourism in the local city/area. • To market the local area and encourage people to stay longer. • To encourage tourists to partake in the historic, recreational and other opportunities the city offers. • To provide complimentary meeting planning services for all association meetings held in the city.