Exam 17: Business Analytics
Exam 1: Defining and Collecting Data204 Questions
Exam 2: Organizing and Visualizing Variables185 Questions
Exam 3: Numerical Descriptive Measures167 Questions
Exam 4: Basic Probability163 Questions
Exam 5: Discrete Probability Distributions216 Questions
Exam 6: The Normal Distribution and Other Continuous Distributions187 Questions
Exam 7: Sampling Distributions129 Questions
Exam 8: Confidence Interval Estimation189 Questions
Exam 9: Fundamentals of Hypothesis Testing: One-Sample Tests185 Questions
Exam 10: Two-Sample Tests212 Questions
Exam 11: Analysis of Variance210 Questions
Exam 12: Chi-Square and Nonparametric Tests175 Questions
Exam 13: Simple Linear Regression210 Questions
Exam 14: Introduction to Multiple Regression256 Questions
Exam 15: Multiple Regression Model Building67 Questions
Exam 16: Time-Series Forecasting168 Questions
Exam 17: Business Analytics113 Questions
Exam 18: A Roadmap for Analyzing Data325 Questions
Exam 19: Statistical Applications in Quality Management158 Questions
Exam 20: Decision Making123 Questions
Exam 21: Getting Started: Important Things to Learn First35 Questions
Exam 22: Binomial Distribution and Normal Approximation230 Questions
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SCENARIO 17-7
The output below shows the results of cluster analysis on the different regions of the world (North America,Asia Pacific,Western Europe,Central & Eastern Europe,Latin America,and Middle East & Africa)based on the amounts (in billions of US dollars)and the percentage changes from prior year of business-to-consumer ecommerce sales last year.
-Referring to Scenario 17-7,North America and Western Europe are the second groups of countries that cluster together.
(True/False)
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The G 2
statistic is a measure of the probability that can be attributed to the
response that has occurred.
(True/False)
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In multidimensional scaling,the stress statistic is used to measure the distance between objects.
(True/False)
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Some business analytics involve starting with many variables,followed by filtering the data by exploring specific combinations of categorical values or numerical range.In Excel,this approach is mimicked by using a slicer.
(True/False)
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SCENARIO 17-3
The tree diagram below shows the results of the classification tree model that has been constructed to predict the probability of a cable company's customers who will switch ("Yes" or "No")into its bundled program offering based on the price ($30,$40,$50,$60)and whether the customer spends more than 5 hours a day watching TV ("Yes" or "No")using the data set of 100 customers collected from a survey.
-Referring to Scenario 17-3,the highest probability of switching is predicted to occur among customers who do not watch more than 5 hours of TV a day and are offered the bundled price of lower than $50.
(True/False)
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SCENARIO 17-3
The tree diagram below shows the results of the classification tree model that has been constructed to predict the probability of a cable company's customers who will switch ("Yes" or "No")into its bundled program offering based on the price ($30,$40,$50,$60)and whether the customer spends more than 5 hours a day watching TV ("Yes" or "No")using the data set of 100 customers collected from a survey.
-Referring to Scenario 17-3,the highest probability of switching is predicted to occur among customers who watch more than 5 hours of TV a day and are offered the bundled price of higher than $50.
(True/False)
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SCENARIO 17-6
The neural network output below was obtained for predicting the weekend box office revenue of a newly released movie (in thousands of dollars)based on data collected in different cities on the expenditure (at $25,$30,$35,$40,$45,$50,$55,$60 $65 or $70 thousands)spent on TV advertising and the number of times (10,15,20,25,30 or 35)a day the advertisement appear on TV.
-Referring to Scenario 17-6,how many hidden nodes are used in the neural network model?
(Short Answer)
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Which of the following is NOT one of the categories of predictive analytics methods?
(Multiple Choice)
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SCENARIO 17-5
The output below shows the results of the neural network model that has been constructed to predict the probability of a cable company's customers who will switch ("Yes" or "No")into its bundled program offering based on the price ($30,$40,$50,$60)and whether the customer spends more than 5 hours a day watching TV ("Yes" or "No")using the date set of 100 customers collected from a survey.
Business Analytics 17-19
-Referring to Scenario 17-5,the misclassification rate of 0.2058824 in the validation data set means that how many customers in the validation data are incorrectly classified?
(Short Answer)
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SCENARIO 17-2
The treemap below shows the amounts (size)measured in billions of US dollars and percentage changes from prior year (color)of business-to-consumer ecommerce sales last year for North America,Asia Pacific,Western Europe,Central & Eastern Europe,Latin America,and Middle East & Africa.
-Referring to Scenario 17-2,the Asia Pacific region has the largest amount of business-to-consumer ecommerce sales last year.
(True/False)
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Successful use of a regression tree requires a precise description of the parameters of the tree.
(True/False)
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Successful implementation of a classification tree requires rules for splitting the data at each node based on an independent variable.
(True/False)
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The Akaike information criteria (AIC)or the corrected Akaike information criteria (AICc)can be used to compare alternative models chosen by the classification tree.
(True/False)
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SCENARIO 17-4
The regression tree below was obtained for predicting the weekend box office revenue of a newly released movie (in thousands of dollars)based on data collected in different cities on the expenditure (at $25,$30,$35,$40,$45,$50,$55,$60,$65 or $70 thousand)spent on TV advertising and the number of times (10,15,20,25,30 or 35)a day the advertisement appear on TV.
-Referring to Scenario 17-4,the first split occurs at 25 TV appearances a day of the advertisement.
(True/False)
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SCENARIO 17-2
The treemap below shows the amounts (size)measured in billions of US dollars and percentage changes from prior year (color)of business-to-consumer ecommerce sales last year for North America,Asia Pacific,Western Europe,Central & Eastern Europe,Latin America,and Middle East & Africa.
-Referring to Scenario 17-2,which region has the slowest growth in business-to-consumer ecommerce sales last year?
(Short Answer)
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Some consider bullet graphs little more than examples of chartjunk,even as many decision makers request them due to their visual appeal,due to the amount of the space they consume.
(True/False)
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Some business analytics involve starting with many variables,followed by filtering the data by exploring specific combinations of categorical values or numerical range.In Excel,this approach is mimicked by using a drill-down.
(True/False)
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SCENARIO 17-4
The regression tree below was obtained for predicting the weekend box office revenue of a newly released movie (in thousands of dollars)based on data collected in different cities on the expenditure (at $25,$30,$35,$40,$45,$50,$55,$60,$65 or $70 thousand)spent on TV advertising and the number of times (10,15,20,25,30 or 35)a day the advertisement appear on TV.
-Referring to Scenario 17-4,the first split occurs at $45 thousand spent on TV advertising.
(True/False)
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Neural networks can suffer from poor quality of data,insufficient data,or overfitted models.
(True/False)
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