Question 1

Search engine ranking evaluates the variables that search engines use to determine where a URL appears on the list of search results.

Accepted Answer

A) True 
 B)False

Question 2

Which of the following is not a valid form of an ebusiness revenue model?

Accepted Answer

A)  Value-added services fees 
B)  Subscription fees 
C)  Advertising fees 
D)  Service provider 
A)  Value-added services fees 
B)  Subscription fees 
C)  Advertising fees 
D)  Service provider

Question 3

Compare the four categories of ebusiness models.

Accepted Answer

Business-to-business (B2B) applies to bu

Question 4

Which of the following represents the categories for ebusiness models?

Accepted Answer

A)  Email, instant messaging, podcasting, content management systems, and video and web conferencing. 
B)  Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers. 
C)  B2B, B2C, C2C, C2B. 
D)  Advertising fees, license fees, subscription fees, transaction fees, value-added services fees. 
A)  Email, instant messaging, podcasting, content management systems, and video and web conferencing. 
B)  Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers. 
C)  B2B, B2C, C2C, C2B. 
D)  Advertising fees, license fees, subscription fees, transaction fees, value-added services fees.

Question 5

Identify the four challenges associated with ebusiness.

Accepted Answer

Although the benefits of ebusiness are e

Question 6

What is the ebusiness model that represents 80 percent of all online businesses and is typically more complex, requiring greater security needs?

Accepted Answer

A)  Consumer-to-consumer 
B)  Business-to-consumer 
C)  Consumer-to-business 
D)  Business-to-business 
A)  Consumer-to-consumer 
B)  Business-to-consumer 
C)  Consumer-to-business 
D)  Business-to-business

Question 7

What converts an audio broadcast to a digital music player?

Accepted Answer

A)  Podcasting 
B)  Videoconferencing 
C)  Photo sharing 
D)  Email 
A)  Podcasting 
B)  Videoconferencing 
C)  Photo sharing 
D)  Email

Question 8

Pay-per-click generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call.

Accepted Answer

A) True 
 B)False

Question 9

Shawn O'Connor decides to purchase an iPad on eBay. After the transaction completes and the money is withdrawn from Shawn's PayPal account, the iPad never shows up and the email address of the seller bounces. What issue has Shawn encountered?

Accepted Answer

A)  The physical separation of buyer and seller 
B)  Adhering to taxation rules 
C)  Identifying limited market segments 
D)  All of these 
A)  The physical separation of buyer and seller 
B)  Adhering to taxation rules 
C)  Identifying limited market segments 
D)  All of these

Question 10

Which type of ebusiness model is Barnes & Noble using?

Accepted Answer

A)  Pure-play 
B)  Brick-and-mortar 
C)  Click-and-mortar 
D)  Virtual 
A)  Pure-play 
B)  Brick-and-mortar 
C)  Click-and-mortar 
D)  Virtual

Question 11

What are the four main types of ebusiness models?

Accepted Answer

A)  Business-to-borrower, business-to-consumer, consumer-to-business, and consumer-to-consumer 
B)  Business-to-business, business-to-consumer, consumer-to-business, and consumer-to-consumer 
C)  Business-to-business, business collaboration, collective business, and consumer-to-consumer 
D)  Ebusiness-to-ebusiness, ebusiness-to-ebusiness, econsumer-to-ebusiness, and econsumer-to-econsumer 
A)  Business-to-borrower, business-to-consumer, consumer-to-business, and consumer-to-consumer 
B)  Business-to-business, business-to-consumer, consumer-to-business, and consumer-to-consumer 
C)  Business-to-business, business collaboration, collective business, and consumer-to-consumer 
D)  Ebusiness-to-ebusiness, ebusiness-to-ebusiness, econsumer-to-ebusiness, and econsumer-to-econsumer

Question 12

What was the original term for a company operating on the Internet?

Accepted Answer

A)  Dot-com 
B)  Search engine 
C)  Search engine ranking 
D)  Search engine optimization 
A)  Dot-com 
B)  Search engine 
C)  Search engine ranking 
D)  Search engine optimization

Question 13

Pay-per-conversion generates revenue each time a website visitor is converted to a customer.

Accepted Answer

A) True 
 B)False

Question 14

Websites can generate revenue by using which of the following?

Accepted Answer

A)  Pay-per-click 
B)  Pay-per-call 
C)  Pay-per-conversion 
D)  All of these 
A)  Pay-per-click 
B)  Pay-per-call 
C)  Pay-per-conversion 
D)  All of these

Question 15

Which of the following represents the primary ebusiness revenue models?

Accepted Answer

A)  Email, instant messaging, podcasting, content management systems, and video and web conferencing. 
B)  Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers. 
C)  B2B, B2C, C2C, C2B. 
D)  Advertising fees, license fees, subscription fees, transaction fees, value-added services fees. 
A)  Email, instant messaging, podcasting, content management systems, and video and web conferencing. 
B)  Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers. 
C)  B2B, B2C, C2C, C2B. 
D)  Advertising fees, license fees, subscription fees, transaction fees, value-added services fees.

Question 16

What evaluates variables that search engines use to determine where a URL appears on the list of search results?

Accepted Answer

A)  Dot-com 
B)  Search engine 
C)  Search engine ranking 
D)  Search engine optimization 
A)  Dot-com 
B)  Search engine 
C)  Search engine ranking 
D)  Search engine optimization

Question 17

Search engine optimization (SEO) combines art along with science to determine how to make URLs more attractive to search engines, resulting in higher search engine ranking.

Accepted Answer

A) True 
 B)False

Question 18

For the past 20 years, Peter has been an owner of several Coldwell Banker Real Estate franchises. To increase business, Peter spends a great deal of money marketing and advertising his businesses online. Peter decides he would like to move beyond just marketing and create an actual ebusiness that acts like a search engine but only focuses on the real estate industry. The main revenue source for Peter's ebusiness will be a charge of $50 a month for each property that is listed on the website. What is the primary revenue model for Peter's new business?

Accepted Answer

A)  License fees 
B)  Advertising fees 
C)  Subscription fees 
D)  All of these 
A)  License fees 
B)  Advertising fees 
C)  Subscription fees 
D)  All of these

Question 19

What is another term for instant messaging?

Accepted Answer

A)  IMing 
B)  HTML 
C)  Podcasting 
D)  Webbing 
A)  IMing 
B)  HTML 
C)  Podcasting 
D)  Webbing

Question 20

What generates revenue each time a website visitor is converted to a customer?

Accepted Answer

A)  Pay-per-click 
B)  Pay-per-call 
C)  Pay-per-conversion 
D)  All of these 
A)  Pay-per-click 
B)  Pay-per-call 
C)  Pay-per-conversion 
D)  All of these

Exam 14: Ebusiness

Search engine ranking evaluates the variables that search engines use to determine where a URL appears on the list of search results.

Which of the following is not a valid form of an ebusiness revenue model?

Compare the four categories of ebusiness models.

Which of the following represents the categories for ebusiness models?

Identify the four challenges associated with ebusiness.

What is the ebusiness model that represents 80 percent of all online businesses and is typically more complex, requiring greater security needs?

What converts an audio broadcast to a digital music player?

Pay-per-click generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call.

Shawn O'Connor decides to purchase an iPad on eBay. After the transaction completes and the money is withdrawn from Shawn's PayPal account, the iPad never shows up and the email address of the seller bounces. What issue has Shawn encountered?

Which type of ebusiness model is Barnes & Noble using?

What are the four main types of ebusiness models?

What was the original term for a company operating on the Internet?

Pay-per-conversion generates revenue each time a website visitor is converted to a customer.

Websites can generate revenue by using which of the following?

Which of the following represents the primary ebusiness revenue models?

What evaluates variables that search engines use to determine where a URL appears on the list of search results?

Search engine optimization (SEO) combines art along with science to determine how to make URLs more attractive to search engines, resulting in higher search engine ranking.

What is another term for instant messaging?

What generates revenue each time a website visitor is converted to a customer?

Business Driven Technology

Identifying Competitive Advantages

Strategic Initiatives for Implementing Competitive Advantages

Measuring the Success of Strategic Initiatives

Organizational Structures That Support Strategic Initiatives

Valuing and Storing Organizational Informationdatabases

Accessing Organizational Informationdata Warehouses

Understanding Big Data and Its Impact on Business

Enabling the Organizationdecision Making

Extending the Organizationsupply Chain Management

Building a Customer-Centric Organizationcustomer Relationship Management

Integrating the Organization From End to Endenterprise Resource Planning

Creating Innovative Organizations

Creating Collaborative Partnerships

Integrating Wireless Technology in Business

Developing Software to Streamline Operations

Methodologies for Supporting Agile Organizations

Managing Organizational Projects

Business Driven Technology

Identifying Competitive Advantages

Strategic Initiatives for Implementing Competitive Advantages

Measuring the Success of Strategic Initiatives

Organizational Structures That Support Strategic Initiatives

Valuing and Storing Organizational Informationdatabases

Accessing Organizational Informationdata Warehouses

Understanding Big Data and Its Impact on Business

Enabling the Organizationdecision Making

Extending the Organizationsupply Chain Management

Building a Customer-Centric Organizationcustomer Relationship Management

Integrating the Organization From End to Endenterprise Resource Planning

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