Is Services Marketing Really Different from the Marketing of Physical

Q16: Services do not typically rely on physical

Q17: A service cannot be seen,touched,or held.

Q18: All services do not vary in the

Q19: Defective services can easily be corrected before

Q20: COMPLETION QUESTIONS<br>Deed,Performance,or Effort<br>Simultaneity<br>Intangible<br>Variability<br>Co-producer<br>Perishability<br>Rental/Access<br>Services<br>Supplementary<br>Business to business service organizations<br>Consumer

Q22: COMPLETION QUESTIONS<br>Deed,Performance,or Effort<br>Simultaneity<br>Intangible<br>Variability<br>Co-producer<br>Perishability<br>Rental/Access<br>Services<br>Supplementary<br>Business to business service organizations<br>Consumer

Q23: As a class exercise,students were given a

Q24: COMPLETION QUESTIONS<br>Deed,Performance,or Effort<br>Simultaneity<br>Intangible<br>Variability<br>Co-producer<br>Perishability<br>Rental/Access<br>Services<br>Supplementary<br>Business to business service organizations<br>Consumer

Q25: A service is defined as a performance.

Q26: COMPLETION QUESTIONS<br>Deed,Performance,or Effort<br>Simultaneity<br>Intangible<br>Variability<br>Co-producer<br>Perishability<br>Rental/Access<br>Services<br>Supplementary<br>Business to business service organizations<br>Consumer