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    Services Marketing Interactive Approach
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    Exam 6: Leveraging the People Factor
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    COMPLETION QUESTIONS Boundary Spanners
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COMPLETION QUESTIONS Boundary Spanners

Question 3

Question 3

Essay

COMPLETION QUESTIONS
Boundary Spanners
Mystery Shopping
Technical Skills
Empowerment
Theatrical Improvisation
Jazz Improvisation
Social Skills
Discretionary Effort
Double-Barreled
Internal Marketing
Cross-Training
Emotional Labor
Emotional Intelligence
Costumes
-A service organization uses __________ when it decides to require its service personnel to wear uniforms while on the job.

Correct Answer:

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