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After She Received a Free Hand-Painted Christmas Ornament from a Religious

Question 72

Multiple Choice

After she received a free hand-painted Christmas ornament from a religious organization,Mrs.Montevecchi felt obligated to mail a cash donation to the organization.Her response to the free gift best illustrates the impact of


A) the mere exposure effect.
B) social responsibility norm.
C) a social trap.
D) the reciprocity norm.

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