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    Marketing Study Set 11
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    Exam 10: Developing New Products and Services
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    Product That Has Tangible Attributes That a Consumer's Five Senses
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Product That Has Tangible Attributes That a Consumer's Five Senses

Question 109

Question 109

Multiple Choice

product that has tangible attributes that a consumer's five senses can perceive is referred to as a(n)


A) service.
B) product concept.
C) good.
D) new idea.
E) artifact.

Correct Answer:

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